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Are HMO physicians more price sensitive in prescribing brand‐name drugs?

International Journal of Pharmaceutical and Healthcare Marketing, 2009
Purpose – The purpose of this paper is to estimate whether health maintenance organizations (HMO) physicians are more price sensitive than non‐HMO physicians in their prescribing behavior of brand‐name substitutes.Design/methodology/approach – The study uses physician level data and a set of 13 drugs for the years 1997‐2000 to estimate the price ...
openaire   +1 more source

Supplementary Material - Use_of_Proprietary_Names_by_Prescribers_for_Generic_Products_Supplementary_Table - Use of Proprietary Names by Prescribers for Generic Products

2017
Supplementary Material - Use_of_Proprietary_Names_by_Prescribers_for_Generic_Products_Supplementary_Table - Use of Proprietary Names by Prescribers for Generic Products by Vicky Borders-Hemphill, Irene Z. Chan, Katelyn Brown, Briana Rider, Kellie Taylor, and Grace Chai in Therapeutic Innovation & Regulatory ...
Borders-Hemphill, Vicky   +5 more
openaire   +1 more source

Prescribing generic drugs using a generic name: Are we teaching it right?

Indian Journal of Medical Ethics, 2016
The Indian Medical Council (Professional conduct, Etiquette and Ethics) Regulations, 2002, state that "Every physician should, as far as possible, prescribe drugs with generic names and he/she shall ensure that there is a rational prescription and use of drugs.".
openaire   +2 more sources

How the α-helix got its name

Nature Reviews Molecular Cell Biology, 2022
Martin Egli
exaly  

Is Nestlé a Lady? The Feminine Brand Name Advantage

Journal of Marketing, 2021
L J Shrum
exaly  

SARS-CoV-2 is an appropriate name for the new coronavirus

Lancet, The, 2020
Yuntao Wu, Xuefeng Liu, Jianming Qiu
exaly  

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