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Photovoice of marginalized groups and pride month marketing

International Journal of Market Research, 2023
The purpose of this research note is to suggest photovoice as a methodology to enhance and vivify marginalized voices in marketing research. Specifically, the focus is on LGBTQ+ consumer perspectives during one of the most visible times for this marketing segment: Pride Month.
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The Development of In-Group Pride in Black Canadians

Journal of Cross-Cultural Psychology, 1995
Age differences in attitudes of kindergarten and third-grade Black children from a majority-Black school in a Canadian city toward Blacks, Whites, and Amerindians, were examined on both the single-response Preschool Racial Attitudes Measure (PRAM) and a new multiple-response measure.
Frances E. Aboud, Anna Beth Doyle
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To be or not to be equal: the impact of pride on brands associated with dissociative out-groups

Journal of Product & Brand Management, 2021
PurposeBrands are increasingly reflecting social values, and many brands have begun to embrace equality and inclusivity as a marketing strategy. Accordingly, consumers are increasingly being exposed to brands associated with different social groups. This paper aims to examine how consumers who have experienced pride respond to brands associated with ...
Yue Lu   +3 more
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The benefits of group-based pride: Pride can motivate guilt in intergroup conflicts among high glorifiers

Journal of Experimental Social Psychology, 2015
Abstract Group-based guilt and acknowledging responsibility for collective moral transgressions are an important part of conflict resolution. However, they are not a common phenomenon. This is particularly true during intergroup conflict, and among those group members who glorify their group and see it as superior to others.
Noa Schori-Eyal   +3 more
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Second order Dehn functions of Pride groups

Journal of Group Theory, 2012
Abstract.Under suitable conditions upper bounds of second order Dehn functions of Pride groups are obtained. From this we show that the second order Dehn function of a right-angled Artin group is at most quadratic.
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Working for Group Pride in a Slipper Factory1

Journal of Applied Social Psychology, 1972
In a manufacturing firm the management provides daily production goals for a number of small assembly lines, and reports daily performance scores to the workers. In the research reported here, employees were asked after each of 3 weeks what goal they privately preferred their team to have in the future. On two occasions measures also were made of their
Alvin Zander, Warwick Armstrong
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Advantaged Group's Emotional Reactions to Intergroup Inequality: The Dynamics of Pride, Guilt, and Sympathy

Personality and Social Psychology Bulletin, 2008
Three studies establish intergroup inequality to investigate how it is emotionally experienced by the advantaged. Studies 1 and 2 examine psychology students' emotional experience of their unequal job situation with worse-off pedagogy students. When inequality is ingroup focused and legitimate, participants experience more pride.
Nicole Syringa, Harth   +2 more
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Potties, Pride, and PC: Scenes from a Lesbian Mothers' Group

Frontiers: A Journal of Women Studies, 1996
Scene I: It is a sunny, surprisingly warm early March day in 1991; sixteen women and two children are gathered in a living room in the Catfish Park neighborhood, considered by many the heart of the local lesbian community. Half of the women are sizably pregnant.
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Including pride and its group-based, relational, and contextual features in theories of contempt

Behavioral and Brain Sciences, 2017
AbstractSentiment includes emotional and enduring attitudinal features of contempt, but explaining contempt as a mixture of basic emotion system affects does not adequately address the family resemblance structure of the concept. Adding forms of individual, group-based, and widely shared arrogance and contempt is necessary to capture the complex mixed ...
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Seven years of the EGU Pride working group: Progress and challenges.

The EGU pride working group has now been running since the 2019 GA (General Assembly). What began as small social events in 2019 and 2020, developed into an online community in 2021 which has, over the past several years, expanded considerably and become the staging ground for an ever growing list of initiatives and activities conducted by members of ...
Hannah Sophia Davies   +6 more
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