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Brand Positioning as A Mediator in The Relationship between Social Media Quality and Brand Loyalty: An Applied Study on The Private Universities in Egypt [PDF]

open access: yesالمجلة العربية للإدارة
The research investigates the role of brand positioning as a mediator in the relationship between social media quality and brand loyalty in private higher education institutions in Egypt from the student’s perspective.
Mona H. Mussa
doaj   +1 more source

The Mediating Role of Brand Awareness in the Relationship between Social Media Quality and Brand Image: An Applied Study on the Private Higher Education Institutions in Egypt [PDF]

open access: yesالمجلة العربية للإدارة
The research focuses on the role of brand awareness as a mediator in the relationship between social media quality and brand image in the private higher education institutions in Egypt from the student’s perspective.
Mona H. Mussa
doaj   +1 more source

Systemic Financial Risk Arising from Residential Flood Losses. [PDF]

open access: yesEarths Future, 2023
Thomson H   +4 more
europepmc   +1 more source

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