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Understanding Social Media Users’ Mukbang Content Watching: Integrating TAM and ECM

Sustainability, 2023
The purpose of this research is to examine the precursors of a social media user’s purchase intention and intention to watch mukbang content. This study collected empirical data from 399 social media users who had viewed mukbang content and used smart ...
H. Song
exaly   +2 more sources

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TikTok and Instagram as Putative Social Media in Promoting Healthy Eating Habits in Youths At-Risk for Eating/Feeding Disorders and Body Image Dissatisfaction

Brain Science
Highlights What are the main findings? TikTok use was significantly associated with higher risk of eating and feeding disorders (FEDs) and body image concerns, and it was more frequently used by participants screening positive for FED risk.
L. Orsolini, Giulio Longo, Teresa Cantarini, S. Reina, U. Volpe   +4 more
semanticscholar   +1 more source

Association between mukbang-watching (eating broadcasts) and depression in Korean adults

BMC Psychiatry
Mukbang is an online content genre where hosts eat large amounts of food while interacting with viewers. While earlier studies have suggested an association between mukbang viewing to obesity and disordered eating, its association with depressive ...
Hyein Jung, A. Yun, Byungmi Kim, Yoonjoo Choi   +3 more
semanticscholar   +1 more source

The Relationship between the Intensity of Gadget Use, Eating Patterns, Mukbang Watching Habits and Changes in Eating Behavior with the Incidence of Overweight in Adolescents

Journal of Health and Nutrition Research
The increasing cases of overweight and obesity are caused by nutritional imbalances. Other factors such as screen time for 2 hours or more every day are studied to increase the risk of obesity by 23%.
Aulia Rakhman, Magfirah Buludawa, Hijrah Hijrah, Ariani Ariani   +3 more
semanticscholar   +1 more source

Psychological and physiological experiences of youth watching Mukbang in China: A qualitative study

Children and Youth Services Review
Xi Wang, Wei Xia
exaly   +2 more sources

Relationships between problematic binge-watching behavior with psychological and social states

BMC Public Health
Binge-watching has been associated with various psychiatric and social issues. This study aims to examine the associations between binge-watching behavior and factors such as social inclusion, social interaction anxiety, loneliness, depression, anxiety ...
Yasemin Özkent, Yunus Akdoğan
semanticscholar   +1 more source

Boundaries on a binge: Explicating the role of intentionality in binge-watching motivations and problematic outcomes.

Acta Psychologica
Binge-watching is often studied in research, and discussed in lay writings, under the assumption that it is a maladaptive and problematic behavior. However, as with all media use, there are circumstances in which binge-watching may be functional for an ...
Ezgi Ulusoy, Dominique S. Wirz, Allison Eden, M. Ellithorpe   +3 more
semanticscholar   +1 more source

The Moderating Role of Immersion on the Motives of Watching Mukbang and its Consumption: An Extended Uses and Gratifications Approach

SAGE Open
The popularity of Mukbang has become a global trend, thus understanding why people watch Mukbang videos can shed light on cultural shifts and consumerism.
Tak Jie Chan, Nur Afiqah Mat Suhairi, Nur Hazirah Afiqah Khairul Ezwan, Yang Tian, Tengku Siti Aisha Tengku Mohd Azzman Shariffadeen, Syafiqah Mohd Tajuddin   +5 more
semanticscholar   +1 more source

The Relationship between Watching Mukbang and Stress Level with Eating Patterns in Adolescents at PB Soedirman Bekasi Islamic High School

Media Gizi Indonesia
In adolescence, unhealthy eating habits are sometimes formed, because teenagers usually have preferred food choices. Many teenagers think that by eating a lot and having a full stomach, their nutritional needs are met.
Salwa Salsabillah, Noerfitri Noerfitri
semanticscholar   +1 more source

THE ENJOYMENT OF WATCHING OTHER PEOPLE EAT: A QUALITATIVE ANALYSIS OF YOUNG TURKISH MUKBANG VIEWERS’ MOTIVATIONS

Kritik İletişim Çalışmaları Dergisi
With the introduction of social media into our lives, we are faced with different trends and themes of user-generated content. Mukbang videos, which are one of these contents published on social media platforms such as Instagram or YouTube, are ...
Esra Çizmeci Ümit
semanticscholar   +1 more source