Results 71 to 80 of about 676 (212)

Altruism and its relationship to resilience during disaster

Jàmbá
Studies positively correlate altruism and prosocial behaviour during routine times, yet unexpected environmental triggers (like a disaster) for prosocial and altruistic behaviour are underexplored.
Bethany L. Van Brown, Brenda K. Vollman
doaj   +1 more source

The Impact of Value Orientations on Psychological Reactance to Pro‐Environmental Normative Appeals

Business Strategy and the Environment, EarlyView.
ABSTRACT This paper examines how individuals' responses to descriptive (what most others do) and injunctive (what others believe people should do) pro‐environmental appeals depend on their value orientations. Across two studies using representative samples (United States: recycling electronic waste; United Kingdom: recycling single‐use batteries), the ...
Christos Kavvouris, Polymeros Chrysochou, John Thøgersen   +2 more
wiley   +1 more source

Inclusive or Inauthentic? Consumer Scepticism Towards LGBTQ‐Themed Cause‐Related Marketing

Journal of Consumer Behaviour, EarlyView.
ABSTRACT Cause‐related marketing (CRM) is widely used to signal corporate social responsibility and engage ethically motivated consumers, yet its effectiveness remains contested in identity‐sensitive domains such as LGBTQ inclusion. Drawing on Social Identity Theory and Attribution Theory, this research examines how LGBTQ cause identification ...
Wilson N. Ndasi
wiley   +1 more source

Sustainable Luxury: Understanding Consumer Responses to Purpose‐Driven Brand Strategies

Journal of Consumer Behaviour, EarlyView.
ABSTRACT The study examines the dilemma faced by consumers in balancing the concepts of sustainability and luxury in the context of self‐gifting. The research is based on the Affect‐Behavior‐Cognition (ABC) framework and the Consumer‐Brand Identification (CBI) theory, which seeks to understand how the perceived sustainability–luxury fit and brand ...
Subhajit Pahari, Munmun Patra, Kiran Menghani, Park Thaichon   +3 more
wiley   +1 more source

Moral Values as Mediators in the Relationship between Prosocial Behaviour and Social Responsibility among University Students

International Journal of Educational Psychology
Universities must confront social challenges and prepare their students to be future socially responsible professionals. This research considers social responsibility in depth and examines how it can be promoted among university students.
Natalia Reig-Aleixandre, Belén Obispo-Díaz, Teresa De Dios-Alija, Carmen de la Calle-Maldonado   +3 more
doaj   +1 more source

Good Deeds for Self‐Gain? How Self‐Enhancement Motivates Pro‐Environmental Behaviour in Entitled Consumers

Journal of Consumer Behaviour, EarlyView.
ABSTRACT While personality traits often influence individuals' willingness to engage in prosocial and pro‐environmental behaviours, psychological entitlement tends to undermine such actions. Although extensive research has highlighted the negative social consequences of entitlement, including its impact on pro‐environmental behaviours, its potential to
Alexandra Polyakova
wiley   +1 more source

Real-life helping behaviours in North America: A genome-wide association approach.

PLoS ONE, 2018
In humans, prosocial behaviour is essential for social functioning. Twin studies suggest this distinct human trait to be partly hardwired. In the last decade research on the genetics of prosocial behaviour focused on neurotransmitters and neuropeptides ...
Georg Primes, Martin Fieder
doaj   +1 more source

Potential Risks of Virtual Influencer Diversity in Charitable Endorsements: A Cognitive Dissonance Perspective

Journal of Consumer Behaviour, EarlyView.
ABSTRACT Highlighting diversity‐related attributes has become an increasingly prominent marketing communication strategy in virtual influencer endorsement practices. Prior research has largely focused on commercial endorsement contexts, conceptualized diversity as a homogeneous and single‐dimensional construct, and emphasized its predominantly positive
Chi‐Cheng Luan, Su Zhang, I‐Lien Li
wiley   +1 more source

Experiences of Prisoners Living With Mental Health Conditions and Seeking or Receiving Mental Health Support in Prisons: An Integrative Review

Criminal Behaviour and Mental Health, EarlyView.
ABSTRACT Background Prisoners experience poor mental health and well‐being in prison, including severe mental illnesses. However, access to mental health support and treatment in prison is limited. We conducted an integrative review to synthesise prisoners' experiences of living with mental ill health and/or seeking or receiving mental health support ...
Anne Kairu, Judith Dyson, Damian Breen, James Skinner, Manuela Jarrett, Joanne Brooke   +5 more
wiley   +1 more source

Turning pain into strength: prosocial behaviours in coping with trauma

European Journal of Psychotraumatology
Background: Various coping strategies have been shown to alleviate the negative effects of trauma, yet the significance of prosocial behaviour in this realm has been notably underexplored.
Dan Xu, Yixin Li, Yingying Ye
doaj   +1 more source