Results 121 to 130 of about 3,260 (182)

Consumer Mobile Phone Recycling Behaviour: A Systematic Review and Future Research Agenda

Journal of Consumer Behaviour, EarlyView.
ABSTRACT Mobile phone recycling has received increasing attention from scholars and practitioners due to its environmental, social, and economic impacts. However, knowledge about consumer mobile phone (MP) recycling behaviour is fragmented, making it challenging to develop effective strategies to promote this behaviour. This study follows the Preferred
Xinru (Angie) Jiang, Ninh Nguyen, Steven Greenland, Jacqueline K. Eastman, Chrystie Watson   +4 more
wiley   +1 more source

Understanding how users identify health misinformation in short videos: an integrated analysis using PLS-SEM and fsQCA. [PDF]

Front Public Health
Wang R, Yang H, Wang Y, Zhai X.
europepmc   +1 more source

Moral Licensing in Luxury: Why Prosocial Brand Image Outshines Coolness in Cause‐Related Marketing

Journal of Consumer Behaviour, EarlyView.
ABSTRACT This research examines how cause‐related marketing (CM) shapes consumer responses to luxury brands. We focus on the roles of CM‐driven prosocial brand image and brand coolness as parallel mediators in reducing guilt and enhancing purchase intentions.
Jiyoung Hwang
wiley   +1 more source

The feasibility and acceptability of an inoculative intervention video for gambling advertising: a focus group study of academics and experts-by-experience. [PDF]

J Public Health (Oxf)
Torrance J, Heath C, O'Hanrahan M, Newall P.   +3 more
europepmc   +1 more source

Crafted Responsibility: How Handmade Language Shapes Social Media Engagement for Socially (Ir)Responsible Luxury Fashion Brands

Journal of Consumer Behaviour, EarlyView.
ABSTRACT This research examines how the disclosure of production cues interacts with corporate social responsibility cues to influence social media engagement in luxury fashion. Two complementary field studies analyse marketer‐generated Facebook posts from luxury fashion brands, providing large‐scale empirical evidence of a real‐world impact on ...
Tuba Degirmenci, Frank Mathmann, Gary Mortimer   +2 more
wiley   +1 more source

Privy by the Bay: Emerging hotspot analysis of 311 reports of human/animal waste near San Francisco Pit Stop locations, 2009-2022. [PDF]

PLoS One
Bogulski CA, Watson WP, Young SG.
europepmc   +1 more source

Measuring Consumer Aversion Toward AI in Marketing Communication and Assessing Its Relationship to Brand Perceptions and Purchase Intention

Journal of Consumer Behaviour, EarlyView.
ABSTRACT Some consumers exhibit aversion toward artificial intelligence (AI), particularly when it is embedded in persuasive marketing communication (MarCom). Here, we developed and validated a measure of consumer aversion to AI in MarCom and examined its downstream consequences for brand perceptions and purchase intention.
Louvins Pierre, Viviana Carolina Zambrano Rodriguez, Jiayi (Joy) Wang   +2 more
wiley   +1 more source

Ready, willing, and able: understanding opioid overdose preparedness among college students in the southwestern United States. [PDF]

Front Public Health
Samora J, Lovett K, McCormick K, Shah R, Kulkarni S, Claborn K.   +5 more
europepmc   +1 more source

The Political Psychology Behind Consumer Decisions: The Complex Relationship Between Political Ideology and Political Consumerism

Journal of Consumer Behaviour, EarlyView.
ABSTRACT Political consumerism (PC) refers to consumers boycotting or deliberately buying (“buycotting”) products or brands for political, moral, or ethical reasons. This paper presents three studies that consider the intricacies of the relationship between political ideology and political consumerism.
Lara J. Greening, David Young, Lee De‐Wit, Lucia A. Reisch   +3 more
wiley   +1 more source

Identifying and modeling built environment factors influencing cultural perception in metro stations: Evidence from central Shanghai. [PDF]

PLoS One
Feng H, Xiao X, Cheng Y, Mu R, Xiong L.
europepmc   +1 more source