Results 41 to 50 of about 16,057 (215)

Regulating influencers' commercial communication: No legislation, hardly any self‐regulation and policy recommendations

open access: yesPolicy &Internet, Volume 16, Issue 4, Page 859-878, December 2024.
Abstract Influencers are gaining remarkable ground. Their content‐creation abilities, their credibility and consumer identification all represent an added value in commercial communication. However, controversies have emerged regarding the contents they divulge, as it is not always easy to distinguish advertising communication in the contents they post.
Cristina González‐Díaz   +1 more
wiley   +1 more source

Research on Disinformation in Academic Studies: Perspectives through a Bibliometric Analysis

open access: yesPublications
Disinformation is a phenomenon of concern to all political systems, as it poses a threat to freedom and democracy through the manipulation of public opinion aimed at eroding institutions.
Nuria Navarro-Sierra   +2 more
doaj   +1 more source

Recommending Ads from Trustworthy Relationships in Pervasive Environments

open access: yesMobile Information Systems, Volume 2016, Issue 1, 2016., 2016
The use of pervasive computing technologies for advertising purposes is an interesting emergent field for large, medium, and small companies. Although recommender systems have been a traditional solution to decrease users’ cognitive effort to find good and personalized items, the classic collaborative filtering needs to include contextual information ...
Francisco Martinez-Pabon   +4 more
wiley   +1 more source

Round Trip Policies: Housing and Self‐Management, from Europe to Latin America and Back Again

open access: yesAntipode, Volume 56, Issue 2, Page 446-468, March 2024.
Abstract Current debates in radical urban studies and comparative urbanism focus in part on the denunciation of universalisation in urban theories as an expression of Eurocentrism. Decolonial and postcolonial scholars risk rejecting general theorising in the name of particularism, difference, and the fragmentary character of the world and reducing ...
Ibán Díaz‐Parra   +2 more
wiley   +1 more source

Educação e publicidade [PDF]

open access: yesSão Paulo em Perspectiva, 2000
Nesse trabalho, procurou-se analisar a publicidade televisiva dirigida ao publico adolescente-juvenil. Dentre todas as midias, escolheu-se a TV, por ser a mais significativa de todas. O objetivo da publicidade, hoje, alem da venda de produtos, servicos e bens simbolicos, e de demonstrar modelos a serem seguidos.
openaire   +4 more sources

Relaciones Públicas 2.0: Hostilidad comunicativa en Redes Sociales. Estudio de Caso de Adidas Polonia en Facebook / Public Relations 2.0: Comunication hostility in Social Media. Adidas Poland in Facebook Case Study

open access: yesRevista Internacional de Relaciones Públicas, 2013
Las malas decisiones estratégicas pueden afectar en gran medida a los planes de Relaciones Públicas, y más aún en un ámbito tan difícil de controlar como el online.
Damián García Ponce   +1 more
doaj  

Polarización y odio contra la Ley Trans de España en TikTok

open access: yesLa Revista Icono 14
Esta investigación de carácter exploratorio y cualitativo se centra en el análisis de la polarización de los mensajes de odio hacia la Ley Trans de España en los vídeos publicados en TikTok. La muestra está compuesta de 112 contenidos posteados entre el
Juliana Colussi, Dra   +2 more
doaj   +1 more source

La fotografía en el cartel

open access: yesFotocinema: Revista Científica de Cine y Fotografía, 2010
La relación entre cartel y fotografía ha variado desde el siglo XIX hasta nuestros días. En sus inicios el cartel estuvo ligado a la pintura y con las vanguardias artísticas aparece la fotografía como experimentación.
Nekane PAREJO
doaj   +1 more source

Atitudes dos jovens portugueses face à publicidade contemporânea: uma análise das caraterísticas e dos efeitos do fenómeno publicitário

open access: yesPalabra Clave, 2017
Frecuentemente, las personas manifiestan sentimientos ambivalentes en relación con la influencia y el impacto que la publicidad tiene en nuestra sociedad contemporánea.
Paulo Ribeiro Cardoso   +2 more
doaj   +1 more source

The Rise of Fascist Formations in Chile and in the World

open access: yesSocial Sciences, 2020
This essay examines the contemporary crisis in Chile in the context of the rise of the global far right. What led to the popular uprising in Chile in October 2019, and what forces are represented by its violent state repression?
Rene Leal
doaj   +1 more source

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