Results 181 to 190 of about 1,156 (201)

Push-pull-mooring framework for e-commerce adoption in small and medium enterprises

Journal of Enterprise Information Management, 2020
Purpose The purpose of this paper is twofold: first, to develop a conceptual model using the push-pull-mooring (PPM) framework to understand the switching behavior of small- and medium-size enterprises (SMEs) of batik from adopting traditional marketing to e-commerce; and, second, to test whether the PPM variables prevent or lead to the switching ...
Aries Susanty, Agil Handoko, Nia Budi Puspitasari   +2 more
openaire   +1 more source

Examining switching intention in professional sport: a push-pull-mooring perspective

International Journal of Sports Marketing and Sponsorship
PurposeDrawing upon a push-pull-mooring model and the literature on behavioral loyalty, this research aims to examine the underlying factors and mechanisms that influence switching intention in the context of professional sport in Japan.Design/methodology/approachUsing a two-wave survey design (pregame and postgame surveys), we collected data from 367 ...
Mikihiro Sato, Tomo Tokuyama, Shohgo Motoyama, Lance Warwick, Junko Deguchi   +4 more
openaire   +1 more source

Understanding contractors’ circular economy transition intention: a push-pull-mooring framework

Engineering, Construction and Architectural Management
PurposeThe exponential growth of the construction sector exerts considerable pressure on the environment, and the circular economy (CE) concept has recently gained traction as a means of alleviating such environmental issues. In order to propose solutions to the phenomenon of contractors being hesitant to participate in CE implementation in developing ...
Kaiyi Li, Hafez Salleh, Rui Wang
openaire   +1 more source

Understanding Consumer Preferences for Hedonic Furniture: A Push-Pull-Mooring Analysis

Empirical Studies of the Arts
This research explores consumer perceptions of hedonic furniture's value, analyzingsurvey data from 347 individuals in China using the Push-Pull-Mooring (PPM) model. It finds that hedonic features, enjoyment, self-expression, emotional and aesthetic values (pull factors of hedonic furniture), dissatisfaction and fatigue (push factors of utilitarian ...
Shanxue Gao, Lianfan Wu
openaire   +1 more source

Uniting stakeholders to promote green manufacturing: the push–pull–mooring model

Management Decision
PurposeEnterprise green manufacturing (EGM) is a crucial pathway for achieving carbon peaking and carbon neutrality as well as an integral component of building a strong manufacturing sector. Previous studies have primarily focused on isolated factors affecting EGM, potentially underestimating the underlying interactions among these factors. This study
Liping Wang, Longjun Chen, Yuqi Shang, Chuang Li   +3 more
openaire   +1 more source

Decoding mobile payment application switching: insights from the Push-Pull-Mooring framework

China Finance Review International
Purpose The present study aims to identify and analyse the factors influencing users’ switching intentions for mobile payment applications, using the push-pull-mooring (PPM) framework as its theoretical foundation.
Kirti Motwani, Somya Choubey, Abhineet Saxena, Mita Mehta, Ity Patni   +4 more
openaire   +1 more source

Motivating people to adopt electricity management system based on push–pull–mooring model

Energy & Environment, 2022
With growing concerns about power and environment issues, smart grid technology, such as meter data management systems, can be viewed as a great solution to handle issues of the environment and energy efficiency. Based on the push–pull–mooring (PPM) model, this research views dissatisfaction, personal innovativeness, information quality, locatability,
openaire   +1 more source

Switching to metaverse? Perspectives from push–pull–mooring model

Journal of Computers in Education, 2023
Debajyoti Pal, Xiangmin Zhang, Subhodeep Mukherjee, Suree Funilkul   +3 more
openaire   +1 more source

Relocation intention to a retirement village: using the Push-Pull-Mooring framework

International Journal of Housing Markets and Analysis
Purpose Retirement villages are residential communities designed for seniors, offering various amenities and services tailored to their needs. This study aims to investigate factors influencing relocation intention to retirement villages in Malaysia by using the push-pull-mooring framework.
Qin Ming Chuah, Consilz Tan
openaire   +1 more source

Rethinking International Migration in Punjab: A Push–Pull-Mooring Framework

Journal of International Migration and Integration, 2023
Amanpreet Kaur, Prabhjot Kaur
openaire   +1 more source