The Impact of Switching Intention of Telelearning in COVID-19 Epidemic's Era: The Perspective of Push-Pull-Mooring Theory [PDF]
Under the impact of COVID-19, medical telelearning education is increasingly becoming urgent to resolve the contradiction between the physical isolation of medical students and the need for on-site clinical teaching. In this study, the push-pull-mooring (
Xin Lin +4 more
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Push-Pull-Mooring Analysis of Massive Open Online Courses and College Students During the COVID-19 Pandemic [PDF]
The partial least squares structural equation modeling (PLS-SEM) provides researchers with an analysis tool for prediction theory. As the coronavirus disease 2019 (COVID-19) brings risks to teaching and learning, students have been forced to switch from ...
Kebiao Kang +3 more
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A Study on Traditional Teaching Method Transferring to E-Learning Under the Covid-19 Pandemic: From Chinese Students' Perspectives [PDF]
In response to the Covid-19 pandemic, online learning has been carried out in many countries with different types of online learning models being promoted and implemented.
Yuan Qing Jin +4 more
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The Effect of Push, Pull, and Mooring Factors on Customers’ Switching Intention to Green Cosmetics [PDF]
Nowadays, consumption patterns concern consumers since they have negative impacts on environmental sustainability. Marketers have conducted some efforts to create eco-friendly products.
Asri Sekar Mawar Firdausi +1 more
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Investigating switching intention of e-commerce live streaming users [PDF]
As a new way of shopping, e-commerce live streaming (ELS) has gained unprecedented growth and popularity in the past years, especially in China. Because of the considerable rivalry in the ELS market, users frequently switch between ELS platforms. However,
Dingyu Ye +3 more
doaj +2 more sources
Factors influencing customers’ switching intentions to new energy vehicles based on the push-pull mooring model using SEM-ANN approach in Shanxi, China [PDF]
This study applied the Push-Pull Mooring (PPM) theoretical framework to investigate how push, pull, and mooring factors influence sustainable transportation choices.
Zhang Juanjuan, Ratneswary Rasiah
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An Empirical Study on the Dairy Product Consumers’ Intention to Adopt the Food Traceability’s Technology: Push-Pull-Mooring Model Integrated by D&M ISS Model and TPB With ITM [PDF]
Against the backdrop of frequent food safety problems, the importance of establishing food traceability systems has become increasingly important and urgent to address the contradiction between consumer information on safe food choices and the ...
Xin Lin, Run-Ze Wu
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A study on the influencing factors and response strategies for young teachers from Taiwan to teach in universities in China: a push-pull-mooring model perspective [PDF]
IntroductionA growing number of Taiwanese teachers are choosing to teach at universities in mainland China, but their jobs are not always stable. Therefore, this study aims to investigate the factors infuencing young teachers from Taiwan to teach in ...
Li Wang +5 more
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Understanding Users’ App-Switching Behavior During the Mobile Search: An Empirical Study from the Perspective of Push–Pull–Mooring Framework [PDF]
With the rapid development of mobile applications (apps), various types of mobile apps have become the main channels for smartphone interaction. The user’s app switching behavior in mobile search tasks has also received attention from academia.
Shaobo Liang, Ziyi Wei
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Urban tourist profiles during the pandemic in Taiwan: A multigroup analysis [PDF]
Participating in tourism activities in crowded areas such as cities during the COVID-19 pandemic represents a risk. This study examined the demographic and psychological features of Taiwanese domestic urban tourists during the pandemic in 2021.
Sung-Ta Liu
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