ABSTRACT This research develops and empirically validates the Community‐Oriented Marketing Approach (COMA), a 20‐item multidimensional scale designed to measure prosumer perceptions within participatory market systems. COMA conceptualizes prosumers as active co‐value creators and institutional agents, driving sustainable market governance.
Alpaslan Kelleci, Oguzhan Essiz
wiley +1 more source
Development of an Antibacterial Coating Based on PVP-PEG Fibers Incorporating Silver Nanoparticles and a Method for Its Application to Skin. [PDF]
Mokhova E +5 more
europepmc +1 more source
Corporate Environmental Innovation and Environmental Decoupling: International Evidence
ABSTRACT This study investigates whether environmental innovation reduces environmental decoupling, defined as the mismatch between a company's environmental disclosures and its actual environmental performance. Drawing on legitimacy theory, we argue that environmental innovation represents a substantive organizational response that reduces companies ...
Rasmi Meqbel +3 more
wiley +1 more source
Direct interleukin-6 inhibitor olokizumab in the treatment of polymyalgia rheumatica: a case series. [PDF]
Meshkov AD +11 more
europepmc +1 more source
Correction: Reciprocal cooperative gating fusion of SqueezeNet and ShuffleNetV2 for breast cancer detection in histopathology images. [PDF]
Khati B +4 more
europepmc +1 more source
Efficacy and safety of DMB-I (latrepirdine) therapy in mild to moderate dementia in Alzheimer's disease: results of a multicenter, double-blind, randomized, placebo-controlled, clinical trial in three parallel groups. [PDF]
Gorin BI +4 more
europepmc +1 more source
A molecular survey of orthohantaviruses in rodents across the tri-border region of China, Russia, and North Korea. [PDF]
Peng Y +8 more
europepmc +1 more source
Whole-Genome Phylogenetic Characterization of Human Parainfluenza Virus Type 4 Circulating in St. Petersburg, Russia. [PDF]
Mansour O +7 more
europepmc +1 more source
Finite-Element Computer Modeling of Spatial Displacement of the Pterygoid Venous Plexus During Mandibular Movements. [PDF]
Darawsheh H +10 more
europepmc +1 more source

