Results 221 to 230 of about 3,141,083 (255)
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Reader preference for report typefaces
Applied Ergonomics, 1979A postal survey of typeface preference is described. The survey was designed to help in the choice of typeface to be used for the internal technical Reports produced by the Post Office Research Department. Type setting for these Reports is carried out using an IBM Selectric Composer for which seven typefaces suitable for reports are available.
M B, Cooper, H N, Daglish, J A, Adams
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Media diversity, advertising, and adaptation of news to readers' political preferences
Information Economics and Policy, 2014Abstract In this paper, it is analyzed how advertising can affect media diversity when news firms can adapt news to readers’ political preferences. In particular, in the model news firms can choose between a single- and a multi-ideology strategy (a point on the Hotelling line and a line segment, respectively).
A. J. Pires
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Reader Preference for Electronic Newspapers
Newspaper Research Journal, 1995Although subjects in this experiment could navigate through an electronic newspaper, it was not a satisfactory substitute for a printed newspaper.
Jennifer Mueller, David Kamerer
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Children prefer to learn from mind‐readers
British Journal of Developmental Psychology, 2014Kim and Harris (, J. Cogn. Dev .) showed that children selectively learned from an informant who produced apparently magical outcomes as compared to another informant who produced only ordinary outcomes in the domain of everyday physics.
Sunae, Kim, Paul L, Harris
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Comparison of aesthetic preferences among Roman and Arabic script readers
Laterality: Asymmetries of Body, Brain and Cognition, 2005The systemic bias for aesthetic preferences demonstrated by prior research is thought to reflect neural organisation. Research on aesthetic preference and laterality has usually been conducted with participants who read a left-to-right Roman script, e.g., English.
R. Heath +3 more
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Protagonist Preferences Among Juvenile and Adolescent Readers
The Journal of Educational Research, 1984AbstractThe present study was an investigation of juvenile and adolescent preferences for sex and age of main characters in books. Subjects for the study were male (V = 2,487) and female (A = 2,366) students in grades 4 through 10 from a nationwide population. Students were asked about their preferences about characteristics of story/book protagonists.
Dale M. Johnson +2 more
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Revealed reader preference for marketing journals
Journal of the Academy of Marketing Science, 2008In this paper we assess the reading preference for marketing journals by deriving a journal utility scale based on click responses to table of contents postings to the ELMAR virtual community. Use of ELMAR data provides a unique window into journal importance, allowing us to look at table of contents reading behavior rather than citing behavior or ...
Charles F. Hofacker +2 more
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Predictability of SNR and reader preference in clinical MR imaging
Magnetic Resonance Imaging, 1990Fifty-four independent scans were performed in two volunteers covering one anatomic region in each (the brain and knee) with the purpose of ascertaining the agreement between predicted and measured signal-to-noise ratios (SNR). Systematically varied parameters were number of excitations (NEX), field of view (FOV), section thickness (dz), and the number
R S, Owen, F W, Wehrli
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Writer perception of reader preference
International Conference on Professional Communication,Communication Across the Sea: North American and European Practices, 1990The lower echelons of management were surveyed to discover if they perceive that their reading preferences are the same as those of upper-level management. Eighty-two employees of high-tech companies were surveyed. Of those surveyed, 35% were engineers. Other job definitions represented were marketing, sales, accounting, and customer service.
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Aligning Large Language Models with Implicit Preferences from User-Generated Content
Annual Meeting of the Association for Computational LinguisticsLearning from preference feedback is essential for aligning large language models (LLMs) with human values and improving the quality of generated responses.
Zhao-Xuan Tan +12 more
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