Results 191 to 200 of about 387,929 (286)
ABSTRACT Firms invest heavily in corporate social initiatives (CSIs), yet evidence of behaviour change remains limited. This study examines whether corporate social marketing (CSM) elicits stronger behavioural intentions to change than other CSI formats, such as philanthropy and cause‐related marketing (CRM), and identifies the psychological mechanisms
Paul Blaise Issock Issock
wiley +1 more source
Distribution of visuo-attentional resources while reading multiple words. [PDF]
Bandiera V +4 more
europepmc +1 more source
ABSTRACT Large companies have a long track record of environmental, social, and governance (ESG) initiatives, whereas many small and medium‐sized enterprises (SMEs) lag in adopting sustainability‐related practices, often acting voluntarily or in response to stakeholder pressures and incentives.
Vivien Csapi +4 more
wiley +1 more source
No Effects of Predictability on Word-Meaning Priming and Incidental Memory. [PDF]
Keller VG +3 more
europepmc +1 more source
ABSTRACT Despite increasing interest in leveraging AI to improve CSR communication, there is limited understanding of consumers' reactions to chatbots in CSR communication. Building upon the HAII‐TIME model, this study proposes a theoretical model from the users' psychological perspective to explain facilitative pathways through which anthropomorphic ...
Yangzhi (Nicole) Jiang +2 more
wiley +1 more source
Exploring matrilocality in history: insights from ancient DNA. [PDF]
Seferidou E, Atağ G.
europepmc +1 more source
Breaking Down Online and Digital Reporting Practices: A Research Map From Websites to Social Media
ABSTRACT This paper adopts a mixed research methodology, integrating bibliometric and systematic literature review (SLR) tools, to systematise the academic contributions and the different bodies of knowledge generated over the last decades on online and digital reporting practices, ranging from websites to social media.
Giuseppe Nicolò +3 more
wiley +1 more source
Detecting and quantifying networks of biological kinship via exponential family random graph models. [PDF]
Rohrlach AB +6 more
europepmc +1 more source
CSR Symbolism in Consumer‐Brand Identification in Fostering Brand Trust and Evangelism
ABSTRACT Based on the construal level theory, we proposed a conceptual model linking the relationships between perceived symbols in CSR communication, consumer‐brand identification, brand trust, and brand evangelism. We collected the data from the U.S. national population and employed an experimental design.
Md Merajur Rahman, Swagata Chakraborty
wiley +1 more source
Inbreeding strategies under social and sexual complexity: insights from female and male guppies. [PDF]
Viving A +4 more
europepmc +1 more source

