Results 271 to 280 of about 7,498,694 (341)

Investing in general human capital as a relational strategy: Evidence on flexible arrangements with contract workers

Strategic Management Journal, 2023
This article examines a firm's investment in the general skills of contract workers in flexible work arrangements. It theorizes that this investment may prolong a productive firm‐worker collaboration even when workers’ mobility barriers are low.
Thomaz Teodorovicz, Sergio G. Lazzarini, Sandro Cabral, A. McGahan   +3 more
semanticscholar   +1 more source

Marketing Innovativeness on Marketing Performance: Role of Religio-Centric Relational Marketing Strategy

Journal of Relationship Marketing, 2020
This paper is an empirical study aimed at investigating the effect of marketing innovativeness, market sensing capabilities and customer relationship management on marketing performance.
M. Mulyana, Hendar Hendar, Moch. Zulfa, Alifah Ratnawati   +3 more
semanticscholar   +1 more source

Muting or Meddling? Advocacy as a Relational Communication Strategy Affecting Organization–Public Relationships and Stakeholder Response

, 2020
This article conceptualizes organizational advocacy as a relational communication strategy by which organizations take stances on controversial, sociopolitical issues to signal shared commitment with key publics.
Nicholas Browning, Ejae Lee, Young Eun Park, Taeyoung Kim, Ryan Collins   +4 more
semanticscholar   +1 more source

The relational model of entrepreneurship and knowledge management toward innovation, strategy implementation and improving Islamic boarding school performance

Journal of Modelling in Management, 2019
Purpose The influence of entrepreneurial orientation and knowledge management on innovation, the influence of knowledge management on the implementation of strategies and the influence of entrepreneurial orientation, knowledge management, innovation ...
Rofiaty Rofiaty
semanticscholar   +1 more source

Relational and sustainability strategies

2022
This chapter assesses relationship marketing and sustainability strategies. Relationship marketing has been conceptualized as a set of marketing strategies and policies designed to ‘establish, maintain, and enhance relationships with customers and other partners, at a profit, so that the objectives of the parties involved are met’.
Douglas West, John Ford, Essam Ibrahim, Matteo Montecchi   +3 more
openaire   +1 more source

Interfirm Relational Rivalry: Implications for Competitive Strategy

Academy of Management Review, 2019
In this article I seek to apply findings from recent research on rivalry relationships to firm-level competitive strategy.
G. Kilduff
semanticscholar   +1 more source

Relational Strategies: Contested Approaches to Relationships in UCP

2023
Unarmed civilian protection (UCP) hinges on relationships: building them, sustaining them, and using them to generate protective outcomes with and for at-risk civilian populations. Despite a common focus on the power of relationships among UCP organizations and methodologies, different UCP actors take very different approaches to these relationships ...
openaire   +1 more source

Infection microenvironment-related antibacterial nanotherapeutic strategies

Biomaterials, 2022
The emergence and spread of antibiotic resistance is one of the biggest challenges in public health. There is an urgent need to discover novel agents against the occurrence of multidrug-resistant bacteria, such as methicillin-resistant Staphylococcus aureus and vancomycin-resistant enterococci.
Zhe Wang, Xingyun Liu, Yanwen Duan, Yong Huang   +3 more
openaire   +2 more sources

Customer information resources advantage, marketing strategy and business performance: A market resources based view

, 2020
Chief among a firm's market-based resources are its relational resources such as brand equity, customer equity and channel equity that result from its interactions with customers and marketing intermediaries, and intellectual resources – accumulated ...
Rajan Varadarajan
semanticscholar   +1 more source