Analisa Konsep Sizzling Steak Yang Merupakan Experiential Marketing Terhadap Minat Pembelian Ulang Konsumen Di Restoran Pepper Lunch Tunjungan Plaza Surabaya [PDF]
Penelitian ini dilakukan untuk menganalisa pengaruh experiential marketing terhadap minat pembelian ulang konsumen Pepper Lunch Surabaya. Konsep sizzling steak yang merupakan bagian dari experiential marketing yaitu sense, feel, act mempengaruhi minat ...
Aprilia, A. (Adriana) +2 more
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Innovation for Sufficiency: How Businesses Support a Disruptive Consumption Strategy
ABSTRACT Ecological constraints and changing societal values require businesses to reconsider innovation opportunities. Sufficiency constitutes an emerging sustainability strategy for businesses that focuses on the absolute reduction of inputs and consumption levels to restrict resource use.
Indra da Silva Wagner +1 more
wiley +1 more source
PENENTU NIAT PEMBELIAN KEMBALI TIKET PESAWAT SECARA ONLINE PADA SITUS TRAVELOKA.COM
The purpose of this study was to determine the effect of Online Trust, Previous Online Purchase Experience, Brand Orientation, Quality Orientation, towards Repurchase Intention.
I Made Toni Megantara, Alit Suryani
doaj
THE IMPACT OF WEBSITE DESIGN QUALITY, SERVICE QUALITY, AND ENJOYMENT ON REPURCHASE INTENTION THROUGH SATISFACTION AND TRUST (A Case of zalora.co.id) [PDF]
The advance of technology creates the new business trend by using internet. Zalora.co.id is one of the e-commerce uses website and application to deliver fashion products to the customers.
MUDIANTONO, Mudiantono, TATANG, Marko
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Understanding Repurchase Intention in Online Fashion Shoppingmall
The aims of this paper are to reveal the effects of attributes of Online Fashion shopping mall and service quality on customers' satisfaction and their repurchase intentions, and provide help to management consulting of fashion Internet shopping malls.
Han-Na Kim, Kwan-Sik Na
openaire +1 more source
ABSTRACT This study examines whether female directors influence firms' allocation of internal funds between dividend payments and defined benefit (DB) pension funding. Using FTSE All‐Share firms from 2007 to 2021, we find that companies with a higher proportion of female directors exhibit stronger pension funding positions and, overall, maintain ...
Zezeng Li, Erhan Kilincarslan
wiley +1 more source
THE RELATIONSHIP BETWEEN THE DIMENSIONS OF BRAND LOYALTY. AN EMPIRICAL INVESTIGATION AMONG ROMANIAN URBAN CONSUMERS [PDF]
Considering the increasing importance of brand loyalty in the context of fierce competition, the paper aimed at empirically investigating, among urban Romanian consumers, the relationship between some of the major dimensions of brand loyalty. Measurement
Brad ALLEN, Ovidiu I. MOISESCU
core
Pengaruh Prior Online Purchase Experience Terhadap Trust Dan Online Repurchase Intention (Survey Pada Pelanggan Zalora Indonesia Melalui Website Www.zalora.co.id) [PDF]
This study aims to determine the effect of Prior Online Purchase Experience on the Trust and Online Repurchase Intention. Exogenous variables used in this study were Prior Online Purchase Experience, while the intervening variable in this study is the ...
Parastanti, G. P. (Gadis)
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From Regression to Reasoning: Predicting M&A Announcement Returns With Large Language Models
ABSTRACT This study investigates whether large language models (LLMs) can predict short‐term market reactions to M&A announcements. We prompt OpenAI's latest reasoning models (o3, GPT‐5, and GPT‐5.1) to forecast whether the combined market value of acquirer and target will increase or decrease, drawing on deal‐, firm‐, and macroeconomic data for large ...
Maximilian Schreiter +2 more
wiley +1 more source
PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP MINAT BELI ULANG RAGUSA ES ITALIA (SURVEY PADA PENGUNJUNG KEDAI ES KRIM RAGUSA ES ITALIA, JAKARTA PUSAT) [PDF]
Jaka Utomo, 2015; The Influence of Product Quality and Service Quality toward Repurchase Intention (Survey on the visitor of the Ragusa Es Italia ice cream shop).
UTOMO, JAKA
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