Results 11 to 20 of about 11,202 (159)
Villafañe, Justo (2004) La Buena Reputación, Madrid: Pirámide [PDF]
Esta obra escrita por Justo Villafañe (catedrático de Comunicación Audiovisual y Publicidad) con un título tan sugerente como el de “La buena reputación”, trata de la reputación corporativa y se enmarca en dos circunstancias concretas...
Mª Victoria Carrillo
doaj +3 more sources
Nueva propuesta de evaluación de la Reputación Corporativa: Indicador de Desempeño Reputacional [PDF]
Partiendo del concepto de reputación de consenso propuesto por la autora en anteriores investigaciones, se realiza un análisis comparativo de las metodologías existentes más reconocidas para evaluar la reputación corporativa, tanto desde el ámbito ...
Sonia Aránzazu Ferruz González
doaj +2 more sources
La responsabilidad social empresarial en la imagen de marca afectiva y reputación [PDF]
La responsabilidad social empresarial (rse) se ha convertido en uno de los aspectos relevantes para los consumidores, ya que se preocupan por el tipo de empresa que está detrás del producto o servicio que adquieren.
Osiris María Echeverría-Ríos +2 more
doaj +2 more sources
Matching forerunner cities: Climate policy in Turku, Groningen, Rostock, and Potsdam
Abstract This article analyzes and compares the climate policy and transformation pathways of the forerunner cities Turku (Finland), Groningen (The Netherlands), Rostock, and Potsdam (both located in Germany). Our study combines an international comparison of cities located in three different countries with a national comparison of two German cities ...
Kristine Kern +3 more
wiley +1 more source
Staging the Imagined City: Aretino in Rome and London
Abstract This article explores the theme of ‘cityscapes’, and Aretino as a writer of the urban experience, by focussing on the city as an unknowable and anonymous space, especially to social outsiders. It will first examine how Aretino portrays Rome in his early comedy Cortigiana (1525) as a confusing and socially stratified space when experienced from
Kate De Rycker
wiley +1 more source
Abstract Society requires companies to adopt ethical and responsible behavior with regard to environmental policies in order to achieve sustainable development. One of the most controversial sectors in terms of sustainable production is the fashion industry. This study analyzes the extent to which seven of the biggest fashion brands in Spain and around
Carmen Quiles‐Soler +2 more
wiley +1 more source
Abstract Managing environmental problems requires cross‐sectoral and cross‐level collaboration among actors. Scholars of institutional arrangements investigate how rules shape such collaboration. Scholars of the Advocacy Coalition Framework (ACF) look for explanations for collaboration in actors' values and beliefs.
Laura Herzog +2 more
wiley +1 more source
Egociencia: reputación on-line para científicos [PDF]
Con este trabajo se pretende comparar la reputación científica tradicional con la reputación on-line e introducir básicamente a los conceptos de la reputación on-line: identidad digital, qué se dice y posicionamiento.
Daniel Torres-Salinas (5525153) +1 more
core +4 more sources
We Are Not Alone: William King and the Naming of the Neanderthals
ABSTRACT The story of human history was changed forever in 1863 with William King's proposal that we had not always been the sole members of the Homo genus. Yet, more than 150 years after Homo neanderthalensis was first named and then summarized in the pages of The Anthropological Review, the man responsible for this revolutionary announcement is ...
James Walker, David Clinnick, Mark White
wiley +1 more source
From zero to villain: Applying narrative analysis in research on organizational reputation
Abstract What narratives accompany the emergence of a negative reputation? I combine research on public organizations’ reputation with narrative analysis. Narratives offer multiple benefits to reputational research, playing an important role in human cognition and comprising social constructions of both organizations and other actors.
Johanna Kuenzler
wiley +1 more source

