Results 211 to 215 of about 11,195,460 (215)

Segmentation approaches in data-mining: A comparison of RFM, CHAID, and logistic regression

Journal of Business Research, 2007
Manoj Hastak
exaly  

The Bayesian Evidence Framework For Database Marketing Modeling Using Both RFM And Non-RFM Predictors

2001
Viane, S., Baesens, B., van den Poel, D., Vanthienen, J., Dedene, G.G.M.   +4 more
openaire   +1 more source

A study of RFM-Customer satisfaction model for online purchasers

AIP Conference Proceedings
Christine Ong Zi Qing, Lew Sook Ling
openaire   +1 more source

Statistics-based CRM approach via time series segmenting RFM on large scale data

Knowledge-Based Systems, 2017
exaly  

The relationship between depression and relative fat mass (RFM): A population-based study

Journal of Affective Disorders
exaly