Results 121 to 130 of about 15,566,129 (208)
Customer Segmentation Using an Extended RFM Model and Clustering Algorithms in E-Commerce
Customer segmentation is a critical step in the efficient utilization of customer data and maximization of profitability in the e-commerce sector.
Tuncay Ozcan
doaj +1 more source
A Machine Learning Model for Local Market Prediction Using RFM Model
This study explores the application of machine learning for local market prediction in e-commerce. By leveraging the RFM segmentation method, the model predicts product sales based on user shopping patterns. The RFM score, calculated using recency, frequency, and monetary values of customer purchases, segments customers into distinct categories.
Muhammad Yahya +5 more
openaire +1 more source
Comparison of classical RFM models and Machine learning models in CLV prediction
Masteroppgave(MSc) in Master of Science in Business Analytics - Handelshøyskolen BI ...
Qismat, Temor, Feng, Yan
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Background Obesity has been identified as one of the contributing factors to obstructive sleep apnea (OSA). The current obesity assessment indicators have poor ability to distinguish between fat and muscle.
Qizheng Guo +7 more
doaj +1 more source
Segmentasi Pelanggan Menggunakan Model RFM dengan Algoritma K-Means++ (Studi Kasus: Mondae Coffee)
Mondae Coffee di Kota Kendari masih mengelola pelanggan secara umum sehingga promosi dan program loyalitas belum sepenuhnya dilakukan secara tepat sasaran. Penelitian ini bertujuan menerapkan model Recency, Frequency, Monetary (RFM) dan algoritma K-Means+
Bambang Pramono +2 more
core +1 more source
Database Marketing Tools for SMEs The case of RFM Model [PDF]
Aquilino Costa +5 more
openaire +1 more source
The health advantages of Ramadan fasting, a time-restricted eating from dawn to dusk, have garnered attention. Nevertheless, prior observational studies have found inconsistent findings because of challenges regulating variables such as sleep patterns ...
Abeer Abdallah Alasmari +9 more
doaj +1 more source
Background Research has indicated that the primary cause of cardiovascular-kidney-metabolic (CKM) syndrome is excess or dysfunctional adipose tissue.
Jun Qiu +3 more
doaj +1 more source
A Fuzzy Linguistic RFM Model Applied to Campaign Management
In the literature there are some proposals for integrated schemes for campaign management based on segmentation from the results of the RFM model. RFM is a technique used to analyze customer behavior by means of three variables: Recency, Frequency and Monetary value.
Carrasco González, Ramón Alberto +1 more
openaire +1 more source
Моделювання процесу сегментації клієнтів за допомогою RFM-аналізу для підтримки маркетингових рішень
Метою даної роботи є моделювання процесу сегментації клієнтів у сфері електронної комерції з використанням RFM-аналізу для підтримки маркетингових рішень.
Хижняк, Анастасія Олександрівна
core

