Results 11 to 20 of about 3,753 (202)

Customer-Centric Sales Forecasting Model: RFM-ARIMA Approach

open access: yesBusiness Systems Research : International journal of the Society for Advancing Innovation and Research in Economy, 2022
Abstract Background: Decision makers use the process of determining the best course of action by processing, analysing & interpreting the data to gain insights, known as Business Intelligence.
Londhe, Sanket, Palwe, Sushila
openaire   +5 more sources

Analisis Loyalitas Pelanggan Berbasis Model Recency, Frequency, dan Monetary (RFM) dan Decision Tree pada PT. Solo [PDF]

open access: yesJurnal Teknologi Informasi dan Ilmu Komputer, 2020
Perkembangan bisnis alat tulis kantor dan sekolah saat ini banyak yang menjanjikan, maka banyak bermunculan pemasok baru dalam bisnis Alat Tulis Kantor dan Sekolah (ATKS).
Basri Basri   +2 more
doaj   +2 more sources

Comparison of the RFM Model's Actual Value and Score Value for Clustering

open access: yesJurnal RESTI (Rekayasa Sistem dan Teknologi Informasi), 2023
Clustering algorithms and Recency-Frequency-Money (RFM) models are widely implemented in various sectors of e-commerce, banking, telecommunications and other industries to obtain customer segmentation.
Samidi   +2 more
doaj   +3 more sources

The Reference Forward Model (RFM)

open access: yesJournal of Quantitative Spectroscopy and Radiative Transfer, 2017
AbstractThe Reference Forward Model (RFM) is a general purpose line-by-line radiative transfer model, currently supported by the UK National Centre for Earth Observation. This paper outlines the algorithms used by the RFM, focusing on standard calculations of terrestrial atmospheric infrared spectra followed by a brief summary of some additional ...
Dudhia, Anu, Dudhia, A
openaire   +3 more sources

Identifying customer priority for new products in target marketing: Using RFM model and TextRank [PDF]

open access: yesInnovative Marketing, 2021
Target marketing is a key strategy used to increase the revenue. Among many methods that identify prospective customers, the recency, frequency, monetary value (RFM) model is considered the most accurate.
Seongbeom Hwang, Yuna Lee
doaj   +2 more sources

Using Supervised Machine Learning Methods for RFM Segmentation: A Casino Direct Marketing Communication Case

open access: yesTržište, 2023
Purpose – This paper explores various supervised machine learning algorithms as an additional classification method to RFM (recency, frequency, and monetary) models with the aim of improving the accuracy in predicting target groups of customers for ...
Danijel Bratina, Armand Faganel
doaj   +2 more sources

A NEW OPTIMIZED RFM OF HIGH-RESOLUTION SATELLITE IMAGERY [PDF]

open access: yesThe International Archives of the Photogrammetry, Remote Sensing and Spatial Information Sciences, 2016
Over-parameterization and over-correction are two of the major problems in the rational function model (RFM). A new approach of optimized RFM (ORFM) is proposed in this paper.
C. Li, C. Li, X. J. Liu, T. Deng
doaj   +2 more sources

An Extended RFM Model for Customer Behaviour and Demographic Analysis in Retail Industry

open access: yesBusiness Systems Research : International journal of the Society for Advancing Innovation and Research in Economy, 2023
Abstract Background Customer segmentation has become one of the most innovative ways which help businesses adopt appropriate marketing campaigns and reach targeted customers. The RFM model and machine learning combination have been widely applied in various areas.
Ho, Thanh   +5 more
core   +6 more sources

Deep Learning Approach for Evaluating Air Pollution Using the RFM Model [PDF]

open access: yesNature Environment and Pollution Technology
Air pollution is a required environmental and public health issue in India, with multiple municipalities repeatedly ranking among the most polluted in the world.
Jannah Mohammad and Mohammod Abul Kashem
doaj   +2 more sources

Predicting Outpatient Follow-Up Retention After Inpatient Treatment in Patients With Alcohol Use Disorder: A Data-Driven Random Forest Approach. [PDF]

open access: yesAddict Biol
Among 119 treatment‐seeking individuals with Alcohol Use Disorder (AUD), machine learning and regression analyses identified psychological and physiological factors predicting outpatient treatment engagement following inpatient care. Positive urgency and positive life events were the strongest predictors and were associated with fewer follow‐up visits.
Barb JJ   +8 more
europepmc   +2 more sources

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