Results 221 to 230 of about 254,176 (313)

Online Retail Sales Events: Scale Development and Validation

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT Online Retail Sales Events (ORSE) like Amazon's Prime Day have become an extension of physical retail sales events (PRSE), like Black Friday and Boxing Day sales. Despite the growth of ORSE globally, no comprehensive tool has been developed to measure the behavior of consumers who participate in these events, thus limiting empirical ...
Sharon Sutherland   +3 more
wiley   +1 more source

Brazilian Biomes as Promising Resources of Rhodotorula Yeasts for the Biotechnological Production of Carotenoids

open access: yesChemistry &Biodiversity, EarlyView.
ABSTRACT Yeasts belonging to the genus Rhodotorula are capable of synthesizing carotenoids, such as β‐carotene, γ‐carotene, torulene, torularodine, and astaxanthin. These carotenoids have been shown to offer health benefits to humans, such as immune system strengthening and a reduced risk of chronic degenerative diseases.
David Cristian Rodrigues Lucas   +1 more
wiley   +1 more source

Chemical Characterization, Antioxidant, and Anticholinesterase Activities of Libidibia ferrea (Mart. Ex Tul.) L.P.Queiroz and In Silico Studies with the Acetylcholinesterase Enzyme

open access: yesChemistry &Biodiversity, EarlyView.
ABSTRACT Libidibia ferrea is used in many parts of Brazil for a variety of conditions, such as inflammation, respiratory disorders, muscle pain, and gastrointestinal problems. This study evaluated the chemistry and antioxidant and acetylcholinesterase (AChE) inhibitory activities of L. ferrea extracts. Hydroethanolic extracts of leaves (ELLF) and bark (
Lucas Soares Frota   +9 more
wiley   +1 more source

FTIR Characterization and Bioactivity Assessment of Cinnamomum camphora Essential Oil: Antioxidant, Anti‐Enzymatic, and Antifungal Properties Against Phytopathogens

open access: yesChemistry &Biodiversity, EarlyView.
Essential oil from Cinnamomum camphora leaves: Chemical profiling using FTIR analysis and bioactivity assessment for diverse bio‐pharmaceutical applications. ABSTRACT This study explores key biopharmaceutical properties of Cinnamomum camphora essential oil (EO), including antioxidant, anti‐enzymatic, and antifungal activities, and evaluates its minimum
Maroua Cheribot Cherif   +6 more
wiley   +1 more source

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