Feeling Right Matters: The Impact of Character Design–Appeal Match on Social Media Engagement
ABSTRACT In today's saturated digital environment, brands increasingly use characters to capture attention and engage consumers on social media. Yet little research has examined how brand character design interacts with advertising appeals in social media communication.
Luyao Hao, Takeshi Moriguchi
wiley +1 more source
The impact of self-stereotyping in the nursing profession on life satisfaction: a pilot study
Aleksandra Biernacka +3 more
doaj +1 more source
Gender Bias, Psychological Well-Being, and Professional Adaptation Among Male Nurses: A Scoping Review. [PDF]
Zhu W, Li Z, Jiang L, Han Y, Jiang Y.
europepmc +1 more source
ABSTRACT This study examines how social media influencers (SMIs) shape brand engagement and behavioral intention and when these effects vary across contexts. Drawing on 97 studies with a sample of 40,330 participants, we employ one‐stage meta‐analytic structural equation modeling (OSMASEM) to estimate the effects of SMI credibility (attractiveness ...
Tareq Rasul +6 more
wiley +1 more source
'The true me': Unravelling the dual narrative of borderline personality disorder and autistic spectrum disorder. [PDF]
Iliffe-Lewis R, Bacon AM.
europepmc +1 more source
ABSTRACT Companies increasingly claim to adopt artificial intelligence (AI) not only for economic but also for ecological and social purposes. However, in light of rising greenwashing, bluewashing, and ethics washing, the impact of the communicated rationale on employees' initial attitude toward AI introduction remains unclear.
Marco Baumgartner +3 more
wiley +1 more source
Intersecting stigma, social exclusion and coping mechanisms among women living with obstetric fistula in rural northern Ghana: a qualitative study. [PDF]
Abilla NS +4 more
europepmc +1 more source
Digital and Gender Attributes of IC in Sustainability Reporting of Italian Firms
ABSTRACT Italian listed enterprises increasingly rely on intellectual capital (IC) to enhance competitiveness and sustainability performance. As IC, comprising human, structural, and relational capital, is rarely recognised in financial statements due to the lack of standardised frameworks, its disclosure has gained relevance in sustainability ...
Alessandra Buonasera, Simona Catuogno
wiley +1 more source
Stereotypes about tourette syndrome and associations with social media use: results from a large-scale german population survey. [PDF]
Cramer C +3 more
europepmc +1 more source
ABSTRACT Using Global Entrepreneurship Monitor (GEM) 2024 data for Italy and the United Kingdom, this study examines how gender gaps in entrepreneurial perceptions, measured as perceived entrepreneurial skills and fear of failure, vary across age and education within contrasting institutional regimes.
Giusy Sica +4 more
wiley +1 more source

