Results 241 to 250 of about 1,839,560 (291)

More Than Saying “It's AI”: How Role Disclosure Transparency in AI‐Generated Ads Influences Persuasion

open access: yesPsychology &Marketing, Volume 43, Issue 10, Page 2532-2551, October 2026.
ABSTRACT This research examines how AI role disclosure transparency—the consumers' subjective perception of how clearly and informatively an advertisement communicates the role that AI played in the ad creation process—influences consumer evaluation of AI‐generated ads via ad creation process credibility. A high level of perceived transparency enhances
Khanh Bao Quang Le   +3 more
wiley   +1 more source

Interactive narratives reveal the personalizing effect of agency on episodic memory. [PDF]

open access: yesNat Commun
Li X   +6 more
europepmc   +1 more source

Evaluating the Energy Efficiency of Optimization Techniques in C, Python, and Java

open access: yesSoftware: Practice and Experience, Volume 56, Issue 10, Page 1221-1250, October 2026.
ABSTRACT Background Software plays a critical role in modern society, but its energy consumption is a growing concern. This issue is especially evident in the Internet of Things (IoT), which involves billions of devices operating under strict energy constraints, most of which rely on C Programming Language (PL) because of its energy efficiency. Outside
Carlos Pulido   +5 more
wiley   +1 more source

Task-Oriented Explainable Semantic Communications

open access: yesIEEE Transactions on Wireless Communications, 2023
Semantic communications utilize the transceiver computing resources to alleviate scarce transmission resources, such as bandwidth and energy. Although the conventional deep learning (DL) based designs may achieve certain transmission efficiency, the ...
Shuai Ma, Shiyin Li, Naofal Al-Dhahir
exaly   +1 more source

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