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Design as translation activity: a semiotic overview [PDF]
, 2016 The paper moves from the following question: can the design activity, intended as inventive and project-making activity, be viewed also as a form of translation? The answer such question compels us to overcome a paradox, because design does not involve a
ZINGALE, SALVATORE, Salvatore Zingale
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Toward the total semiotic fact [PDF]
This paper explores the quest for an account of the total linguistic or semiotic fact. Speech act theory, sociolinguistics, linguistic anthropology, and social semiotics have all attempted, in various ways and at various times, to find a way to describe ...
Pennycook, A
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Semiotic analysis in financial markets
, 2023 This chapter will provide an overview of the methods used for semiotic analysis, and steps researchers can use to validate their semiotic interpretation (e.g., triangulation). It will show how semiotic analysis can be used to evaluate the effect of socio-
Kim, A.
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Identity and Nation in Coca Cola’s Thanda Narratives in India
NalansWhen Coca-Cola re-entered the Indian market in the era of government-initiated liberalization, privatization, and globalization in the 1990s, one of the major challenges it faced was to again penetrate the Indian soft drinks market and acquire a ...
Rakesh Tripathi
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Wacana: Journal of the Humanities of Indonesia, 2018 Archaeological remains can be used as data to reconstruct the culture of the past. At the top of Mount Tilu, Kuningan, stands a menhir decorated with reliefs. The indigenous community which once cared for this site has long vanished.
Ali Akbar
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Refining concepts for empirical multimodal research: defining semiotic modes and semiotic resources [PDF]
The issue of defining key concepts in multimodal research is at the same time ongoing and of pivotal importance. Building on John Bateman’s categorisation of modes, and paying special attention to the concept of materiality within the discussion, the ...
Castaldi, J.
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British Educational Research Journal, EarlyView.Abstract Quality in early childhood education and care (ECEC) is a contested concept and has generally been conceptualised by inter‐related indicators such as staff qualifications, educational environment, policy or child‐to‐staff ratios. There has been a more limited emphasis on how young children might perceive and experience quality.
Nikki Fairchild, Éva Mikuska
wiley +1 more source
Activités, 2013 In this paper we shall describe managerial work using the “Semiotics of Cooperative Transactions” theory. Managerial work will be considered as an activity of framing cooperative transactions which may involve specialized personnel, managers or ...
Manuel Zacklad
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Young people's occupational aspirations beyond the aspiration discourse: A sociocultural perspective
British Educational Research Journal, EarlyView.Abstract Young people's aspirations have been the focus of many educational, sociological and psychological studies. This paper argues, firstly, that the concept of aspirations holds greater generative potential than suggested by the policy‐oriented ‘aspiration discourse’.
Jelena Popov
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Business Strategy and the Environment, EarlyView.ABSTRACT Social media platforms today have become essential for consumer‐brand interactions, with visual content playing a pivotal role in shaping engagement and brand perception. Although text‐based user‐generated content (UGC) has been widely studied, the potential of visual UGC, particularly in the travel, tourism and hospitality (TTH) sector ...
Chinchu Abraham +2 more
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