Rebranding the Serbian Armed Forces [PDF]
The power of brands is very high, so it is important to know how they work; how they are managed; how they are created and maintained; why some are successful, and others are not. However, branding is not just about function, presence or visibility; emotional connection with people is of paramount importance for a complete success.
Dejan R Dasic, Dasic Dejan
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The theoretical basis of the branding of the Serbian Armed Forces [PDF]
The structure of the military organization, its social, normative and legal role, doctrine, history and tradition, specific internal relations, combat readiness, weapons, external features, the attitude and behaviour of personnel to its fundamental values and, finally, the way it communicates with the public, make the totality of the identity of the ...
Petrović Aleksandar
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Serbian Armed Forces’ capabilities for emergency situations [PDF]
The Serbian Armed Forces are, from the legal-normative and strategic point of view, the strength and the exponent of the defense system. In the Defense Strategy, the Serbian Armed Forces are assigned missions and tasks. To execute the assigned missions and tasks, the Armed Forces have an obligation to build and maintain the necessary level of ...
Karapetrović Ljubinko
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Causes of turnover of professional soldiers of the Serbian Armed Forces [PDF]
Since 1st January 2011, compulsory military service was abolished and transition was made to manning the units of the Serbian Armed Forces with professional members. This implies that the Serbian Armed Forces should attract, employ and retain professional soldiers within their units. Such scenario has created new challenges in human resource management
Dejan Nikolic
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Experiences of the Serbian Armed Forces in 2014 emergency situations [PDF]
Situated on the Balkan Peninsula and indirectly surrounded by warm seas (Adriatic, Aegean, and Black Sea), leaning on the European continent in the region of Southeast Europe, with plains in the northern part of its territory and mountainous terrain in much of the country, including canyons, gorges and caves, with a continental climate in the north ...
Simović Milosav V.
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One approach to comparing command posts of tactical units in the Serbian armed forces and foreign armed forces [PDF]
Exercising command over units, as an element of capabilities of all armed forces, in armed conflicts represents a highly complex process. It is done in compliance with factors and principles, and through documents, and it is carried out from superiors to the subordinates.
Nenad Kovačević +2 more
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The Serbian armed forces as a factor of international cooperation and eurointegration [PDF]
By concluding international agreements in the field of security and defence, the Serbian Armed Forces become a factor of international cooperation, which imposes certain responsibilities on the state and, in a special way, regulates the international legal position of their members.
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Motivational factors of Serbian armed forces members
Motivation for work is crucial for the success of modern organizations. Factors that influence the motivation for work are numerous, and their importance is changing. The hierarchy of motivational factors was researched in different time frames and different cultures.
Milan Kovačević, Srđan Blagojević
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Elements for the Serbian armed forces employees evaluation [PDF]
Determining the universal factors that affect the assessment of job performance, that is the elements constituting a job is a very complex action and it represents the first step towards the unique assessment of job performance in an organization.
Milanović Milan D., Lojić Ranko L.
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Conditionality of the operational capabilities building on the development of the Serbian Armed Forces' doctrine [PDF]
The transformation and development of the Serbian Armed Forces made use of, among other things, the best foreign experiences. A principle set for this development was the interoperability with foreign armed forces in the processes and activities involving units of the Serbian Armed Forces, such as the Partnership for Peace program, or the participation
Forca Božidar
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