Results 1 to 10 of about 142 (136)

Shoppable Videos Are In: How Do Consumers Respond?

Developments in Marketing Science: Proceedings of the Academy of Marketing Science, 2017
As the Internet is becoming an ever more pervasive part of consumers’ lives, businesses constantly find innovative ways of incorporating it into their marketing strategies. Recently, companies introduced “shoppable videos” as a channel to promote and distribute their products.
Selcuk Ertekin
exaly   +3 more sources

AI SYSTEMS AND SHOPPABLE VIDEO FOR SEAMLESS CUSTOMER EXPERIENCE AND PRODUCT CUSTOMIZATION IN E-COMMERCE

, 2023
The prevalence of online videos provides an opportunity for e-commerce companies to exhibit their product ads in videos by recommendation. In this paper, we propose an advertising system named video e-Commerce to exhibit appropriate product ads to particular users at proper time stamps of videos, which takes into account video semantics, user shopping ...
Abdullayev Zafarbek Safibullaevich, Beknazarova Saida Safibullayevna   +1 more
openaire   +2 more sources

Hypervideo as a tool for interactive advertising [PDF]

Communication & Society (Formerly Comunicación y Sociedad)
The hypervideo is a selective, user-to-document, and external-exploratory interactive artefact characterised by a video backbone and clickable areas within that allow access to the desired information.
María-J. Ortiz, José-A. Moya
doaj   +2 more sources

Texoskeletons: Developing the Fundamental Technologies for Creating Intelligent Soft Robotic Clothing With Integrated 1D Sensors and Actuators

Advanced Functional Materials, EarlyView.
ABSTRACT Traditional wearable exoskeletons rely on rigid structures, which limit comfort, flexibility, and everyday usability. This work introduces the fundamental technologies to create the first soft, lightweight, intelligent textile‐based exoskeletons (Texoskeletons) built using 1D sensors and actuators.
Amy Lukomiak, Rameesh Bulathsinghala, Jack Varga, Shuxin Meng, Kalana Marasinghe, Imaad Refai, Biyon Fernando, Amitkumar Patel, Chamika M. Halloluwa‐Arachchige, Carlos Oliveira, Arash M. Shahidi, Zahra Rahemtulla, Alexander Turner, Ziyun Ding, Bernard X. W. Liew, Andy Kerr, Ezio Preatoni, Theo Hughes‐Riley, Ishara Dharmasena, Pasindu Lugoda   +19 more
wiley   +1 more source

Bioinspired Adaptive Sensors: A Review on Current Developments in Theory and Application

Advanced Materials, EarlyView.
This review comprehensively summarizes the recent progress in the design and fabrication of sensory‐adaptation‐inspired devices and highlights their valuable applications in electronic skin, wearable electronics, and machine vision. The existing challenges and future directions are addressed in aspects such as device performance optimization ...
Guodong Gong, You Zhou, Qingxiu Li, Wenyu Zhao, Sunyingyue Geng, Hangfei Li, Yan‐Bing Leng, Shirui Zhu, Guanglong Ding, Yongbiao Zhai, Ziyu Lv, Ye Zhou, Su‐Ting Han   +12 more
wiley   +1 more source

Empowering and conquering infirmity of visually impaired using AI‐technology equipped with object detection and real‐time voice feedback system in healthcare application

CAAI Transactions on Intelligence Technology, EarlyView., 2023
Abstract The Internet of Things is emerging as a crucial technology in aiding humans and making their lives easier. Among the human population, a large percentage of people suffer from disabilities resulting in challenges in everyday life particularly people with visual disabilities.
Hania Tarik, Shahzad Hassan, Rizwan Ali Naqvi, Saddaf Rubab, Usman Tariq, Monia Hamdi, Hela Elmannai, Ye Jin Kim, Jae‐Hyuk Cha   +8 more
wiley   +1 more source

Ethical and Frugal Approaches to Animal Experimentation in Bioelectronics and Neural Engineering—An Invertebrate Renaissance?

Advanced Electronic Materials, EarlyView.
Invertebrates are the classic neuroscience models and should make a comeback. Invertebrate organisms can be a more ethical and cost‐effective way to move bioelectronics research forward more rapidly. ABSTRACT The accelerating development of bioelectronic neural interfaces has brought increased attention to ethical considerations surrounding in vivo ...
Eric Daniel Głowacki
wiley   +1 more source

Features requirement elicitation process for designing a chatbot application

IET Networks, EarlyView., 2022
This article seeks to assist the chatbot community by outlining the characteristics that a chatbot needs to possess and explaining how to create a chatbot for a bank. In order to determine which capabilities are most crucial to ending users, a study of a small sample of chatbot users was conducted.
Nurul Muizzah Johari, Puteri N. E. Nohuddin, Ahmad Hanif Ahmad Baharin, Noor Azuddin Yakob, Mohammad Javad Ebadi   +4 more
wiley   +1 more source

Video and Text‐Based Supplemental Health Information and Consumer Willingness to Pay for Nutrient‐Enhanced Eggs

Agribusiness, EarlyView.
ABSTRACT Nutritional information is very important in the food choices of consumers. However, when they are too scientific or technical, they have the potential to confuse consumers, resulting in information asymmetry and dissuading them from making beneficial choices.
Edeoba W. Edobor, Michael J. Best, Anita R. Best, Ondulla T. Toomer   +3 more
wiley   +1 more source

Negotiating contested spaces and places: Narratives of social suffering and resistance in racialized Cape Town communities

American Journal of Community Psychology, EarlyView.
Abstract This study employs a schizocartographic approach to explore community narratives of space, memory, and violence in Kraaifontein, Cape Town. Through participants' accounts, ordinary places—gardens, shops, blocks, sports grounds, and streets—emerge as ambivalent geographies where trauma, resilience, and belonging intersect.
Guido Veronese, Chiara Fiscone, Ashraf Kagee   +2 more
wiley   +1 more source