Social media marketing and purchase decision: Insights from Indonesian MSMEs
Purpose — This study aims to examine and analyze the effects of various social media marketing dimensions—entertainment, customization, interaction, and trendiness—on purchase decisions.
Wana Pramudyawardana Kusuma Negara
doaj +1 more source
Human Resource Management of Micro, Small and Medium Enterprises (MSME’s)
Maximizing profit is the goal of every business, but human resource management is very important for every single business. Carefully handling every process starting from recruitment in human resource management is a huge task for all businesses.
Rucha Rajesh Shingvekar - +1 more
openaire +1 more source
This study examines the supply chain management of micro, small, and medium enterprises (MSMEs) in Africa, aiming to demonstrate the patterns of publication in this field.
Mulugeta Chane Wube, Heena Atwal
doaj +1 more source
PROTOCOL: Effects of interventions to improve access to financial services for micro-, small- and medium-sized enterprises in low- and middle-income countries: An evidence and gap map. [PDF]
Dela Cruz NA +5 more
europepmc +1 more source
MSME market presence and competitiveness in a global economy
This study explores the challenges faced by Micro, Small, and Medium Enterprises (MSMEs) in India, with a specific focus on export-related issues, including quality standards, document acquisition, and compliance with foreign regulations.
Suresh Vasani, Ahmed Mahdi Abdulkareem
doaj +1 more source
Building recovery and resilience of Mauritian MSMEs in the midst of the COVID-19 pandemic. [PDF]
Ragoobur VT +3 more
europepmc +1 more source
Micro, small medium enterprise (MSMEs) and financial inclusion in Zambia
This study investigated Zambia's current financial inclusion state with specific reference to micro, small and medium enterprises (MSMEs). It also sought to determine the relationship between the age of the owner of MSME, size, literacy, gender, age, the period of operations, asymmetrical information, and financial inclusion in Zambia.
openaire +1 more source
Profitability, Customer, Operations, And Logistics Management in MSMEs During The COVID-19 Pandemic
This study analyzes the effects of customer management and operations/logistics management with suppliers on the profitability of micro, small, and medium enterprises (MSMEs) during the COVID-19 health crisis in Costa Rica.
Luis Ricardo Solís-Rivera +2 more
doaj +1 more source
A systematic and critical review of waste management in micro, small and medium-sized enterprises: future directions for theory and practice. [PDF]
Derhab N, Elkhwesky Z.
europepmc +1 more source
Environmental aspects of Micro, Small and Medium Enterprises (MSMEs) [PDF]
Hartomi Maulana +4 more
openaire +1 more source

