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Co-branding in smart luxury products merges the innovation of tech firms with the exclusivity of luxury brands to create premium hybrid offerings. Examples include TAG Heuer Connected and Apple Watch Hermès. These collaborations attract tech-savvy consumers and elevate brand value through emotional appeal and functionality.
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Targeted Therapy of Cancer: New Prospects for Antibodies and Immunoconjugates
Ca-A Cancer Journal for Clinicians, 2006David M Goldenberg
exaly
Progress and Opportunities in Tobacco Control
Ca-A Cancer Journal for Clinicians, 2006Priti Bandi, Ahmedin Jemal Dvm
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Discovery of microbial natural products by activation of silent biosynthetic gene clusters
Nature Reviews Microbiology, 2015Gregory Challis
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