Results 271 to 280 of about 1,047,807 (289)
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How interaction experience enhances customer engagement in smart speaker devices? The moderation of gendered voice and product smartness

Journal of Research in Interactive Marketing, 2022
Yu-Hsin Chen, Ching-Jui Keng, Ye-Li Chen
exaly  

Hey Alexa: examining the effect of perceived socialness in usage intentions of AI assistant-enabled smart speaker

Journal of Research in Interactive Marketing, 2021
Crystal T Lee, Sara H. Hsieh
exaly  

How shopping habits change with artificial intelligence: smart speakers' usage intention

International Journal of Retail and Distribution Management, 2023
exaly  

Text mining-based four-step framework for smart speaker product improvement and sales planning

Journal of Retailing and Consumer Services, 2023
Ha Young Kim   +2 more
exaly  

Marketing via smart speakers: what should Alexa say?

Journal of Strategic Marketing, 2020
Katherine Taken Smith
exaly  

The effect of platform characteristics on the adoption of smart speakers: Empirical evidence in South Korea

Telematics and Informatics, 2018
Chanhee Kwak   +2 more
exaly  

Alexa, Are You Listening?: Privacy Perceptions, Concerns and Privacy-seeking Behaviors with Smart Speakers

Proceedings of the ACM on Human-Computer Interaction, 2018
Florian Schaub
exaly  

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