Results 71 to 80 of about 2,037,466 (202)

Social Media Marketing Integration: Agile Project Management [PDF]

, 2017
The implementation of digital and social media strategies to currently existing marketing strategies requires extensive knowledge and expertise. Project management techniques and practices can be utilized to implement this change and determine its ...
Holst, Ida M
core   +1 more source

SOCIAL MEDIA MARKETING [PDF]

, 2000
Brunello, Anna G., Kappeler, Andreas, Peters, Malte, Rose-John, Stefan, Vallan, Claudio, Weis, Joachim, Weissenberger, Jakob   +6 more
core   +2 more sources

Social Networking: Changing the way we communicate and do business. [PDF]

This paper reviews the value of social networking and the impact it can have on small and large businesses. The paper also reviews the Social Networking Business Plan and the power of recommender networks.
Jones, Kevin
core   +1 more source

Young people’s smoking and vaping behaviour, and comparative perceptions of appeal, imagery and harm, across different vape devices and a tobacco cigarette: findings from UK cross-sectional surveys in 2020 and 2023

Frontiers in Public Health
IntroductionAfter the introduction of a new generation of disposable vapes (e.g., Elf Bar) in the UK in 2021, there was a rapid increase in their use by young people and concern about their availability and marketing.
Anne Marie MacKintosh, Danielle Mitchell, Shona Hilton, Marissa Smith, Allison Ford   +4 more
doaj   +1 more source

Social Media Strategic Plan For Under Armour [PDF]

, 2014
This thesis is a study of the effects of social media on an organization’s integrated marketing communications strategy in general and provides a proposal of how the sports apparel company Under Armour could use social media to enhance its promotional ...
Leers, Ashley
core   +2 more sources

Changes and continuities in gambling careers during the COVID-19 pandemic: a longitudinal qualitative study of regular sports bettors in Britain

BMC Public Health
Background To explore continuities and changes in gambling behaviour during the COVID-19 pandemic and the factors that influenced these among a sample of regular sports bettors. Methods A longitudinal qualitative study using in-depth interviews.
Ashley Brown, Craig Donnachie, Nathan Critchlow, Christopher Bunn, Fiona Dobbie, Cindy M Gray, Richard Purves, Gerda Reith, Heather Wardle, Kate Hunt   +9 more
doaj   +1 more source

Should we pay all smokers to quit smoking? A mixed methods survey exploring New Zealand smokers' perceptions of financial incentives

Tobacco Induced Diseases, 2018
Background Evidence suggests financial incentives can support smoking cessation among pregnant smokers and for employees in a workplace setting, yet low acceptability may limit the wider implementation of such schemes. The increasing adoption of endgame
Lindsay Robertson, Philip Gendall, Janet Hoek, Louise Marsh, Rob Mcgee   +4 more
doaj   +1 more source

Understanding the Social Media Fandom of the Mr. Olympia Bodybuilding Show [PDF]

, 2018
The sport of bodybuilding has become one of the leading enterprises in using social media as the headlining avenue of marketing and promoting for the events they host.
Magee, Kevin
core   +1 more source

Challenges associated with e-cigarette use by people in custody in Scottish prisons: a qualitative interview study with prison staff

BMJ Open, 2022
Helen Sweeting, Kate Hunt, Douglas Eadie, Linda Bauld, Ashley Brown, Evangelia Demou, Richard Purves, Rachel O'Donnell, Danielle Mitchell   +8 more
doaj   +1 more source

Utilization of Social Media In Marketing Classes [PDF]

, 2013
The goal of this paper is to highlight how instructors may integrate the different social media into various marketing classes. The paper will address the major social networks, and then follow with discussions of microblogging, media sites, and social ...
Allen, Charlotte
core   +1 more source