Analysis of the Sport Situation in the Municipality of Vouzela [PDF]
Revista Intercontinental de Gestão Desportiva, 2021 Introduction: Understanding the sport situation in a given context is the first step to discover and analyze its “state of the art”, at a given moment. This momentary “photograph” should enable the organization, to be situated in the present and, at the ...
António Manuel Azevedo +2 more
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The Impact of Cultural Intelligence on the Management of Multicultural Sports Organizations: A Comparative Analysis between Romania and France [PDF]
Revista de Management Comparat International, 2021 In an increasingly globalized world, sport has become a promoter of multiculturalism and sports teams can be considered true multinational organizations.
Daniel LOVIN +2 more
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Professional Athletes’ Visual Self-Presentation Strategies: An Investigation on Instagram
Pamukkale Spor Bilimleri Dergisi, 2023 The purpose of this study was to determine how professional athletes in different branches perform their visual self-presentation on Instagram, a social media platform. Embedded design, one of the mixed methods, examined 24 professional athletes.
Pelin Gönkek, R. Timuçin Gençer
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UNDERSTANDING THE DIMENSIONS OF ATHLETE BRAND AUTHENTICITY
Pensar en Movimiento, 2021 The management of an athlete brand is challengingdue to the complex nature of athlete career and life. Striving to maintain brand authenticity will promote long-term sustainability of the brand.
Ali Hasaan, Mücahit Fişne
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Role of Intellectual Property Rights in Developing Brand Equity of Iranian Sport Products [PDF]
Sports Business Journal, 2022 Purpose: This study aimed to investigate the role of intellectual property rights in developing brand equity in Iranian sporting goods.Methodology: With the descriptive-survey research method and structural equation approach, statistical data were ...
Abbas Nazarian Madavani +2 more
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Consumption of the National Basketball Association in Brazil: the motives of distant fans
Motriz: Revista de Educacao Fisica, 2021 Aim: This study aimed to analyze, through games, the motives for the consumption of the National Basketball Association (NBA) by Brazilian fans and the influence on the consumption intentions of these fans. Methods: The study has a quantitative approach
Yves Miranda +4 more
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ENTREPRENEURSHIP IN SPORTS INDUSTRY: DIRECTIONS, INNOVATIONS AND SUPPORT
Стратегические решения и риск-менеджмент, 2022 Within the framework of this article, the authors analyze the following areas of entrepreneurial activity in sports industry: sports and health services, including fitness clubs, sports clubs, schools and academies; managing the competitions (leagues ...
V. A. Lednev, I. V. Solntsev
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CRISIS MANAGEMENT IN SPORTS AND SPORTS DEVELOPMENT
International Journal of Physical Education Sports Management and Yogic Sciences, 2022 Sports has become a good source of livelihood and entertainment. From time-to-time sports organizations witness violent and non-violent situations which define crisis. Violence can be internally or externally and poses a serious obstacle to effective sports management around the globe.
Emeka U Mong +6 more
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Analysis of Effective Factors Marketing Development of Iran Wrestling Federation of Iran [PDF]
Research in Sport Management and Marketing, 2023 Purpose: this study is to design a marketing model for the Iranian Wrestling Federation. This research has been done quantitatively and using structural equation modeling.Method: The researcher-made questionnaire of 79 questions was used to conduct the ...
Mohammad Mohammad Ali Pour +3 more
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WAYS TO OPTIMIZE AND IMPROVE THE LEADER'S ACTIVITIES FOR ENSURING THE EFFICIENT MANAGEMENT OF A SPORTS ORGANIZATION. [PDF]
Analele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie, 2023 Sports management is a scientific branch that studies leadership types in institutionalized organizations of physical culture and sports orientation. Physical culture and sports have special means and methods for the directed development of people's ...
CERNITOIU COSMIN
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