Results 171 to 180 of about 6,710 (202)

Brand Personality and Brand Equity: Evidence From the Sportswear Industry

Journal of Product and Brand Management, 2015
Jin Su, Xiao Tong
exaly  

Understanding Consumer Perceived Value of Casual Sportswear: An Empirical Study

Journal of Retailing and Consumer Services, 2011
Ting Chi
exaly  

Sportswear

2018
openaire   +1 more source

Factors Influencing Consumers’ Purchase Intention of Green Sportswear

Fashion and Textiles, 2017
Young-A Lee, Changhyun Nam
exaly  

Exploring the Personality of Sportswear Brands

Sport, Business and Management, 2014
Jin Su, Xiao Tong
exaly  

Sophisticated sportswear

1983
openaire   +1 more source

What’s the Problem? Odor-Control and the Smell of Sweat in Sportswear

Fashion Practice, 2016
Ingun Grimstad Klepp, Kirsi Laitala
exaly  

Leisurewear - Sportswear

1979
openaire   +1 more source

Motivational Drivers of Chinese Consumers’ Brand Avoidance Behaviours: A Perspective of Sportswear

International Journal of Fashion Design, Technology and Education, 2020
Yingjiao Xu, Qiong Tao
exaly  

Chinese Young Consumers’ Brand Loyalty Toward Sportswear Products: A Perspective of Self-Congruity

Journal of Product and Brand Management, 2015
Yingjiao Xu
exaly