Results 251 to 260 of about 391,210 (274)
Some of the next articles are maybe not open access.
Strategic Interaction in Alliances
SSRN Electronic Journal, 2016Research summary: This article studies strategic interactions between firms that form alliances to exploit synergistic benefits. Firms cooperate to create value, but they can also compete to capture value.
openaire +2 more sources
Journal of Brand Management, 1997
Brand names are being conjoined, commingled and combined with other brand names in record numbers. The ubiquity of this phenomenon has not gone unnoticed amongst academics and managers, who are beginning to study the antecedents and consequences of such ‘alliances’.
openaire +1 more source
Brand names are being conjoined, commingled and combined with other brand names in record numbers. The ubiquity of this phenomenon has not gone unnoticed amongst academics and managers, who are beginning to study the antecedents and consequences of such ‘alliances’.
openaire +1 more source
2011
A strategic alliance describes formal cooperation between two or more organizations in an attempt to realize their individual objectives, to convert new knowledge based on mutual organizational learning into usable resources, and to compete more effectively.
openaire +2 more sources
A strategic alliance describes formal cooperation between two or more organizations in an attempt to realize their individual objectives, to convert new knowledge based on mutual organizational learning into usable resources, and to compete more effectively.
openaire +2 more sources
Conceptual overview, critical commentary and future directions for strategic alliance ...
openaire

