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2015
The aim of this bachelor thesis is to define basic methods, which are used for the preparation of a business strategy and to use those methods in a real situation. The theoretical part describes the methodology of external and internal analysis. The practical part then applies single methods such as PEST, VRIO, Porter`s five forces and value chain in ...
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The aim of this bachelor thesis is to define basic methods, which are used for the preparation of a business strategy and to use those methods in a real situation. The theoretical part describes the methodology of external and internal analysis. The practical part then applies single methods such as PEST, VRIO, Porter`s five forces and value chain in ...
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STRATEGIC ANALYSIS AS A TOOL FOR STRATEGIC MANAGEMENT OF AN ORGANIZATION
Science and art of management / Bulletin of the Institute of Economics, Management and Law of the Russian State University for the HumanitiesThe article studies the theoretical and methodological aspects of using modern strategic analysis tools as one of the key elements of the strategic management system of assortment policy at enterprises in the production sector. It considers approaches to thesuch tools usage in conditions of high uncertainty of the external environment and the need to ...
Svetlana A. Grebenuk, Aliona A. Nartea
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Qualitative tools of strategic analysis
2011The qualitative (or "soft") tools used in strategic analysis differ from their quantitative counterparts in terms of underlying methodology that does not produce a numerical summary measure. In fact, the output of qualitative analysis can be represented flexibly by means of a multitude of logical schemes and explanatory diagrams of a descriptive nature.
SOLINAS, Giulia, VERNIZZI, Silvia
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Strategic Analysis and Competition Analysis
2018Abstract Purpose This chapter’s aim is to outline and highlight the components of strategic planning and management framework, as well as the value and utility of strategic analysis and competitor analysis. Methodology/approach
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