Results 261 to 270 of about 60,640 (309)
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The role of strategic philanthropy in marketing strategy
European Journal of Marketing, 2002Outlines the concept of strategic philanthropy, assesses its development and evolution, gives examples of the stakeholder focus, discusses marketing issues and addresses elements to consider in implementation. Organizations have long realized the benefits of benevolent philanthropy in supporting community, employees and the interests of investors.
Linda Ferrell
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Strategic Philanthropy in Foundations: The Board Members’ Perspective
Studies in Public and Non-Profit Governance, 2018Recent literature has investigated the composition, responsibilities and characteristics of non-profits’ boards, but there is a lack of research on the link between governance practices and preferences related to philanthropic strategy. This study integrates the strategic philanthropy literature with recent works in the area of governance to understand
Giacomo Boesso, Fabrizio Cerbioni
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Strategic issues for charities and philanthropies
Long Range Planning, 1988Abstract This article explores the need for charities and philanthropic bodies to develop strategies which emphasize efficiency and service and the examples and evidence presented highlight some important issues for fundraisers. The most obvious implication is the need for charitable bodies to institute environmental scanning and strategic planning.
James W. Harvey, Kevin F. McCrohan
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A global strategic plan for corporate philanthropy
Corporate Communications, 2007PurposeCriticisms of corporate philanthropy (CP) are different across cultures. In essence, opponents of CP fear the lack of economic returns or the lack of social efficacy of corporate donations. The purpose of this paper is to propose a theoretical model that may overcome both set of criticisms, so that CP plans can be globally designed and ...
Carmen Valor
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Strategic Philanthropy for a Complex World
2014Foundations need to adopt a more emergent approach to strategic philanthropy.
Kramer, Mark +2 more
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Foundations' Governance for Strategic Philanthropy [PDF]
, 2012 This paper examines whether effective governance plays a major role in driving foundations’ strategy when it comes to making the choice between reactive or proactive philanthropy models. More specifically, we investigate the relationships between philanthropic strategy (expressive, receptive, proactive and collaborative) and [a] board capital ...
Giacomo Boesso +3 more
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Business & Society, 2015
Because it promises to benefit business and society simultaneously, strategic philanthropy might be characterized as a “happy marriage” of corporate social responsibility behavior and corporate financial performance. However, as evidence so far has been mostly anecdotal, it is important to understand to what extent empirics support
Maas, Karen, Liket, Kellie
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Because it promises to benefit business and society simultaneously, strategic philanthropy might be characterized as a “happy marriage” of corporate social responsibility behavior and corporate financial performance. However, as evidence so far has been mostly anecdotal, it is important to understand to what extent empirics support
Maas, Karen, Liket, Kellie
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Global corporate philanthropy: a strategic framework
International Marketing Review, 1995Over the past decade, corporate philanthropy has undergone two fundamental transformations – strategic refocusing and globalization. Faced with scarcer resources and downsizing, leading firms have redefined philanthropy by tying it directly to corporate strategies and business units. Philanthropy is now seen as a component of long‐term competitiveness,
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Strategic Philanthropy Reconsidered
2018The authors of <em>Money Well Spent</em> reconsider their original arguments a second time around.
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Financing Faith: Religion and Strategic Philanthropy
Journal for the Scientific Study of Religion, 2010Over the last century, a new form of strategic philanthropy arose-that of the private foundation. Foundations do not account for a large portion of donations received by religious organizations, but they can deploy important resources at critical moments.
D. Michael Lindsay, Robert Wuthnow
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