IMC customer-based perception: strategic antecedents and consequences on post-purchase customer behaviour [PDF]
Last decades Integrated Marketing Communications (IMC) have been mainly analysed from a managerial perspective, overlooking the customer opinion. Thus, this research studies IMC customer-based perception, its strategic antecedents and consequences on ...
Alarcón del Amo, María del Carmen +3 more
core
Policy Implications of a Behavioural Economics Analysis of Land Use Determinants in Rural Scotland [PDF]
The paper analyses the land use behaviour of Scottish land managers and the factors influencing it in the current context of the EU rural land use policies.
Barnes, Andrew P. +5 more
core +1 more source
Investigating the relationship between psychological vulnerability and psychological performance of female soccer players [PDF]
This study aimed to investigate the relationship between psychological vulnerability and psychological performance among female soccer players. The sample comprised 129 voluntary female athletes competing in the 2nd and 3rd Leagues organized by the ...
Çutuk Selman +2 more
doaj +1 more source
Children Capabilities and Family Characteristics in Italy [PDF]
This paper explores the possibilities of using structural equation modelling to measure capabilities of Italian children. In particular the paper focuses on two capabilities: “Senses, Imagination and Thought” and “Leisure and Play Activities ”.
Maria Laura Di Tommaso, Tindara Addabbo
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Evaluating Neighborhoods Livability in Nigeria: A Structural Equation Modelling (SEM) Approach
There is a growing concern about city livability around the world and of particular concern is the aspects of the person-environment relationship which encompasses many characteristics suffice to make a place livable.
Sule Abass Iyanda +4 more
doaj +1 more source
Organisational Change and Human Resource Management Interventions:an Investigation of the Nigerian Banking Industry [PDF]
The objective of this paper was to study the relationship between human resource management interventionist strategies and organizational change; and flexibility that can make employees more adaptive and receptive to changes. Out of one hundred and sixty
Abiodun, A. J. +2 more
core
This paper is about the structural equation modelling of quantitative measures that are obtained from a multiple facet design. A facet is simply a set consisting of a finite number of elements.
Gunter Maris, Timo M. Bechger
doaj
Modelling the Informal Economy in Mexico. A Structural Equation Approach [PDF]
This paper uses annual data for the period 1970-2006 in order to estimate and investigate the evolution of the Mexican informal economy. In order to do so, we model the informal economy as a latent variable and try to explain it through relationships ...
Guido Cazzavillan, José Brambila Macias
core
Dimensions of web site credibility and their relation to active trust and behavioural impact [PDF]
This paper discusses two trends that threaten to undermine the effectiveness of online social marketing interventions: growing mistrust and competition.
Cugelman, Brian +2 more
core +1 more source
The Adoption of Blockchain Technology the Business Using Structural Equation Modelling
There are many aspects of readiness that must be considered when implementing technological breakthroughs, the business sector is still relatively slow in adopting blockchain technology.
Qurotul Aini +5 more
doaj +1 more source

