Results 281 to 289 of about 16,529 (289)

Brand personification and symbolic consumption among ethnic minority teenage consumers: An empirical study

Journal of Brand Management, 2015
Ayantunji Gbadamosi
exaly  

The Effect of Celebrity Conformity on the Purchase Intention of Celebrity Sponsorship Brand: The Moderating Effects of Symbolic Consumption and Face-Saving

Journal of Global Fashion Marketing, 2010
Seong-Yeon Park
exaly  

The influence of symbolic consumption on experience value and the use of virtual social networks

Spanish Journal of Marketing - ESIC, 2017
exaly  

Forces of Consumption: From the Symbolic to the Psychotic

Media, Culture & Society, 1994
openaire   +1 more source

Symbol Beyond Value: A Reinterpretation of Baudrillard’s “Symbol Consumption Theory”

Advances in Philosophy
openaire   +1 more source

Learning Magnitudes of Energy Consumption with Symbolic or Iconic Representations

de Vries, Erica, Schwartz, Neil, Galilée, Martin   +2 more
openaire   +1 more source

The price of the symbol: conspicuous consumption and industrial organisation

1996
openaire   +1 more source

Consumer's Symbol-consumption and Brand Management.

Jinglei Su, Chengyue Yin
openaire   +1 more source

Symbolic Consumption

exaly