Results 91 to 100 of about 327,850 (398)

Diversity in Femvertising: An Experimental Investigation

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Diversity in femvertising—advertising that empowers women through inclusive representation—has gained significant traction in recent times. Yet consumer perceptions of its authenticity and effectiveness remain underexplored. This study examines the impact of diverse representation in femvertising on brand attitudes, purchase intentions, and ...
Christina Papadopoulou   +2 more
wiley   +1 more source

SYMBOLISM AND SMIRNENSKI [PDF]

open access: yesЕзиков свят
The article examines the influence of symbolist aesthetics on the poetry of Hristo Smirnenski. The author combines the high stylistics of symbolism with the social theme – this is how the exquisite expression decorates the stories of social outsiders ...
Tsvetan Rakiovski
doaj   +1 more source

Connecting Dream Networks Across Cultures

open access: yes, 2014
Many species dream, yet there remain many open research questions in the study of dreams. The symbolism of dreams and their interpretation is present in cultures throughout history.
Menczer, Filippo, Varol, Onur
core   +1 more source

Not All Open Minds Think Alike: How Rational and Intuitive Open‐Mindedness Shape Responses to Religious Advertising

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT This study examines how consumer responses to religious advertising are influenced by two dimensions of open‐mindedness: rational and intuitive. Across three experiments, participants viewed ads that varied in the strength of their religious cue.
Yeqing Bao   +3 more
wiley   +1 more source

The Feminine Sacred: An Ontosociology of Woman as a Symbol

open access: yesReligions
In contemporary development, feminism is divided into two major trends, that of difference and that of equality. The former tends to rely more on ontology and religious symbolism, and the latter on sociology and political praxis.
Jacinto Choza
doaj   +1 more source

Symbolika leszczyny w polskiej kulturze ludowej. Fragment definicji kognitywnej

open access: yesAdeptus, 2014
The symbolism of hazel in Polish folk culture. A fragment of cognitive definition The article discusses the symbolism of the hazel plant which constitute a segment (one facet) of the cognitive definition of a hazel bush. The symbolism of the hazel is a
Olga Kielak
doaj   +1 more source

Psychoanalysis & the Films of Federico Fellini [PDF]

open access: yes, 2005
This paper explores the connection between the study of psychoanalysis and the films of Italian filmamaker Federico Fellini. It looks at four of his works in detail: I Vitelloni, 8 1/2 [Eight and one half], Juliet of the Spirits and Amarcord and analyzes
Hayes, Mark
core   +1 more source

Marrying European and Domestic Politics? The Marriage Referendum in Croatia and Value-Based Euroscepticism [PDF]

open access: yes, 2017
On 1 December 2013, Croatia voted in a referendum on the constitutional definition of marriage. Whilst recent scholarship highlighted the symbolism nature of the referendum in domestic politics, its European dimension has not been reflected on.Using ...
Sircar, I., Slootmaeckers, K.
core   +4 more sources

Sounds Sweet: Sound Reduplication in Brand Names Enhances Sweet Taste Expectations

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT The association between brand name sounds and taste perception is an emerging area of interest in marketing research. This study aims to demonstrate the role of sound‐evoked cuteness in the expectation of sweet taste. Across seven studies (including two supplementary studies), our findings revealed that sound reduplication in brand names is ...
Kosuke Motoki   +2 more
wiley   +1 more source

The Messianic Zeal: A Case of Radical Aesthetics in Black Cultural Production [PDF]

open access: yes, 2018
This essay examines artwork by popular artists D’Angelo, Kanye West, Kendrick Lamar and 2pac Shakur and compares their articulations to a larger discourse of messianic symbolism in (black) American popular culture. In this paper, messianic symbolism is a
Williams, Daniel L.
core   +1 more source

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