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Investigating acceptance of telemedicine services through an extended technology acceptance model (TAM)

Technology and Society, 2020
Background Developing countries around the globe are striving continuously to provide free access to health care services. Telemedicine services represent a significantly increasing form of an adequate health care delivery mechanism in developing ...
S. A. Kamal   +3 more
semanticscholar   +1 more source

An integrated approach to the purchase decision making process of food-delivery apps: Focusing on the TAM and AIDA models

, 2021
The study employed two theories, the technology acceptance model (TAM) and the Attention-Interest-Desire-Action (AIDA) model, to provide an understanding of the process of consumers accepting an on-demand food-delivery app, and to establish the effect of
HakJun Song, W. Ruan, Y. Jeon
semanticscholar   +1 more source

Innovative marketing strategies for the successful construction of drone food delivery services: Merging TAM with TPB

Journal of Travel & Tourism Marketing, 2021
This study merged the technology acceptance model (TAM) with the theory of planned behavior (TPB) to examine how to form behavioral intentions in the context of drone food delivery services.
J. Choe, J. Kim, Jinsoo Hwang
semanticscholar   +1 more source

Online food delivery services and behavioural intention – a test of an integrated TAM and TPB framework

British Food Journal, 2020
PurposeThis research leverages an integrated framework that uses the technology acceptance model (TAM) and the theory of planned behaviour (TPB) to analyse the main drivers of users' intention to use food delivery apps.
C. Troise   +3 more
semanticscholar   +1 more source

The virtual reality hardware acceptance model (VR-HAM): Extending and individuating the technology acceptance model (TAM) for virtual reality hardware

Journal of business research, 2019
With the emergence of virtual reality, several challenges are posed to marketers, developers, and firms alike. These challenges concern futurity in the context of content creation, consumer acceptance, and return on investment (ROI).
K. T. Manis, D. Choi
semanticscholar   +1 more source

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