Sustainable Luxury: Understanding Consumer Responses to Purpose‐Driven Brand Strategies
ABSTRACT The study examines the dilemma faced by consumers in balancing the concepts of sustainability and luxury in the context of self‐gifting. The research is based on the Affect‐Behavior‐Cognition (ABC) framework and the Consumer‐Brand Identification (CBI) theory, which seeks to understand how the perceived sustainability–luxury fit and brand ...
Subhajit Pahari +3 more
wiley +1 more source
The same difference: Jesusa Palancares and Poppie Nongena’s testimonies of oppression
Two women's texts from postcolonial countries, Mexico and South Africa, on different continents show surprising correspondences in subject matter and style.
M. Wenzel
doaj +1 more source
Testimonial literature of denunciation in Mexico and Central America: Persuasive strategies
Testimonial literature in Latin America is noted for its non-literary quality since it serves extraliterary purposes such as the efforts of individuals who bear witness to social injustice.
Gonzalez-Martinez, Silvia
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Testimonial literature as a representation of violent past in Mexico and Colombia: “Siguiendo el corte” y “Guerra en el paraíso” [PDF]
: In this paper, the characteristics of the representation of violent pasts in testimonial literature are analyzed. For this purpose, it outlines the debate "about the limits of representation" which emerged from the postmodern challenge of the ...
Suárez Gómez, Jorge Eduardo
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Literatura testimonial e hibridez genérica: Sprinters. Los niños de Colonia Dignidad de Lola Larra
El present treball analitza el vincle entre la literatura testimonial i l’hibridesa genèrica en al novel·la Sprinters. Los niños de Colonia Dignidad (2016) de l’escriptora xilena Lola Larra.
Fierro-Concha, Marina +1 more
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ABSTRACT While corporate social responsibility (CSR) scholarship assumes that organizational consistency signals effectiveness, there remains a knowledge gap about how MNCs navigate competing institutional logics between headquarters and subsidiaries. This study investigates how managerial sensemaking mediates the effects of institutional pressures on ...
Charles Antony Diab, Wendy Stubbs
wiley +1 more source
Testimonial and influencer marketing
The topic of the diploma thesis is testimonial and influencer marketing. The aim of this work is to find out whether influencer increases the likelihood of purchasing a healthy nutritional product for Slovak women aged 20-40 years, and also whether Peter
Kúdelková, Andrea
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Testimonial Psychotherapy in Immigrant Survivors of Intimate Partner Violence: A Case Series.
Testimonial psychotherapy is a therapeutic ritual for facilitating the recovery of survivors of human rights violations that focuses on sharing the trauma narrative.
Griffith, James L. +9 more
core +1 more source
Age‐related trends in niche position and specialization in Neotropical vertebrates
Species' niche positions and breadths within a region's environmental space, measured through ecological niche factor analysis (ENFA) as marginality and specialization, can reflect evolutionary constraints related to lineage age. The ‘internal incumbency' hypothesis predicts that older species, due to competitive preemption, occupy more central niche ...
Carlos Calderón del Cid +3 more
wiley +1 more source
Two Conceptions of Testimonial Undervaluation [PDF]
With the help of the formal structure of Bayesianism, I distinguish between two different ways in which one’s testimony can be undervalued. While the modelling in the existing literature only focuses on the undervaluation of the trustworthiness of the ...
Xu, Zhongwei
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