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Korean Wave in Indonesia: Are there any changes in perception and intention to visit Korea? [PDF]
Innovative Marketing, 2023 South Korea has a good image overseas due to the success of its national branding. With the Korean Wave as their national branding, Koreans introduce their country and culture through Korean entertainment.
Melisa Melisa +2 more
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Korean Wave, Korean Drama, and Women's Fandom
Journal of Broadcast Engineering, 2007 This paper aims to find the reasons for Korean television drama being popular in Asia. In particular, the author argues that the role of women`s Korean drama fandom is important in the popularity of Korean television drama. What is the role of fandom? How is the gender identity related to women`s television viewing?
exaly +3 more sources
ASANKA, 2023 The current rapid flow of globalization makes foreign culture enter through several media platforms without any filtering. Including Korean culture that enters and spreads among teenagers. Popular culture of the Korean wave or better known as the "Korean
Rike Erlande, Novita Sari
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The Impacts of Korean Wave on Gusjigang Philosophy in Kudus Regency
JESS (Journal of Educational Social Studies), 2023 The lifestyle development of Kudus City high school students who follow the Korean Wave has raised concerns over the decline of the long-rooted local culture of Gusjigang.
Fitrotul Fajrin +2 more
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Sociolinguistics of the Korean Wave [PDF]
, 2023 Samosir and Wee examine how the immensely popular Korean Wave ("K-wave") also known as Hallyu is wielded as soft power through the use of communication for persuasion and attraction on the global stage. The Korean Wave refers to the global spread and popularity of South Korean culture, particularly its pop music ("K-pop"), serialised dramas ("K-dramas")
Samosir, Nora, Wee, Lionel
openaire +3 more sources
The Masterpieces of Yesterday, the Forgotten Today: The Short Life of the Korean New Wave
Mise au Point, 2022 Korean New Wave refers to South Korean films from the 1980s and 1990s that focus on social issues and reimagine genre film. This category was formalized at the first Busan International Film Festival in 1996.
Sora Hong
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Manajemen dan Bisnis, 2022 The popularity of Korean culture among teenagers around the world has made many teenagers, including Indonesian teenagers, affected by this culture. This Korean culture well known as Korean Wave or Hallyu.
Dita Dwi Maura Titania +1 more
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South Korean Government’s Role in Public Diplomacy: A Case Study of the Korean Wave Boom
Andalas Journal of International Studies, 2019 Korean wave has became a current booming popular culture; reaching all continents of the world. This phenomenon is the result of cooperation from various actors, namely state and non-state actors. This paper aims to determine the role of the South Korean
Sofia Trisni +3 more
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Movie-related Korean Wave and intention to visit: The role of country image as a mediating factor [PDF]
Innovative MarketingThe Korean Wave, also known as Hallyu, is a phenomenon of globalization of South Korean culture that has influenced many aspects of life in various countries. Indonesia is a country affected by the Korean Wave due to globalization through the media. This
Suyanto Suyanto +2 more
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Transversal Korean Waves : Speculating on the Next Wave With Netflix and Korean Gaming
International Journal of Communication, 2023 This article examines the potential collaboration between Netflix and the Korean gaming industry and how it could impact the Korean Wave. Using the concept of transversality, it explores hypothetical directions of collaboration that could create a new facet of the Korean Wave, called Transversal Korean Waves.
Yoon, Tae-Jin, Jin, Yaewon
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