Results 241 to 250 of about 557,385 (336)

Consumer Behavior Toward Health‐Related Mobile Applications: A Hybrid Review and Future Agenda

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT Mobile health (MH) has the potential to address many consumer challenges, but consumer responses to it remain varied. In this regard, the consumer's perspective on MH is becoming increasingly attractive to academia and business. This review aims to synthesize and analyze 103 studies from 2010 to 2024 using the Scientific Procedures and ...
Omer Faruk Celebi   +3 more
wiley   +1 more source

Measuring Consumer Aversion Toward AI in Marketing Communication and Assessing Its Relationship to Brand Perceptions and Purchase Intention

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT Some consumers exhibit aversion toward artificial intelligence (AI), particularly when it is embedded in persuasive marketing communication (MarCom). Here, we developed and validated a measure of consumer aversion to AI in MarCom and examined its downstream consequences for brand perceptions and purchase intention.
Louvins Pierre   +2 more
wiley   +1 more source

A Gateway to the Future or a Mind Trapped in Anxiety? The Transformative Power of Career Resources

open access: yesThe Career Development Quarterly, EarlyView.
ABSTRACT This study explores the indirect impact of employment anxiety on university students’ perceptions of decent work through the serial mediating roles of motivational and environmental career resources. Data were collected from 458 university students in Türkiye using validated scales.
Emre Emrullah Boğazlıyan, Ahmet Ayaz
wiley   +1 more source

Engineering Biochar‐Derived Functional Materials for High‐Performance Supercapacitors: Design Principles, Mechanisms, and Scalable Strategies

open access: yesCarbon Energy, EarlyView.
ABSTRACT Biochar has emerged as a useful and adaptable source of carbon for supercapacitor electrodes. Its value comes from the way biomass chemistry, thermal conversion, and activation conditions shape the resulting pore network, surface groups, and degree of carbon ordering.
Soumen Mandal   +6 more
wiley   +1 more source

Home - About - Disclaimer - Privacy