Results 111 to 120 of about 503,726 (210)

NEUROMARKETING APPROACH IN TOURISM SECTOR

open access: yesRIMAK International Journal of Humanities and Social Sciences
Neuromarketing is the field of science in which the methods of neuroscience discipline are used in marketing studies. Factors such as the inadequacy of traditional marketing methods, the development of technology and the awareness of consumers have necessitated marketers to develop new ideas.
openaire   +1 more source

DEVELOPING THE NATURE-BASED TOURISM SECTOR IN SOUTHWESTERN NORTH DAKOTA [PDF]

open access: yes
The purpose of this study was to: 1) identify opportunities for expanding the tourism sector in southwestern North Dakota, 2) identify challenges and obstacles facing the area's tourism businesses, and 3) frame key issues and outline potential options ...
Hodur, Nancy M.   +2 more
core   +1 more source

Explaining Internet-Related Performance from the Alignment Point of View [PDF]

open access: yes
This research addresses the question of explaining the Internet-related performance of a firm by relying on the Strategic Alignment Model. Following a contingent approach, the conceptual framework sheds light on the coherence between Internet use ...
Yann Rival
core  

MERGERS - SUCCESS OR FAILURE? [PDF]

open access: yes
The article examines the capacity of the Ecological Modernisation Theory (EMT) as a paradigm for environmental policy making within the tourism destinations to improve their sustainability, competitiveness and commercial success.
Iulia Carmen Terryn (Ciobotici)
core  

SUSTAINABLE TOURISM – A DYNAMICS METHOD FOR DESTINATION PLANNING Community approach: A case from south of Albania [PDF]

open access: yes
The main aim of this paper is directed in exploring alternative and sustainable tourism not only as one of the main sector of Albanian Economy, but as a planning tool from the community approach view. All the master plans, dynamics processes that involve
Dklodiana Gorica   +2 more
core  

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