Results 161 to 170 of about 635,990 (309)

Mapping Research Trends in AI-Based Tourism and Hospitality Marketing: A Bibliometric and Thematic Review. [PDF]

F1000Res
Tyagi PK, Aggarwal P, Tyagi P, Vasudevan A, Singh PK.   +4 more
europepmc   +1 more source

Simulating tourists' behaviour using multi-agent modelling [PDF]

We discuss who should be in charge of providing data relevant to marketing segmentation for the tourism industry. We describe the difficulties of using the most commonly found consumer behavioural models within an information system, and oppose them to a
Corniglion, Sébastien, Turnois, Nadine
core   +1 more source

Political Appointment of Executives, Green Action and Firm Performance: Evidence From the World Bank Enterprise Survey

Business Strategy and the Environment, EarlyView.
ABSTRACT Environmental sustainability and political influence increasingly shape corporate strategy, yet the link between politically appointed executives and firms' environmental actions remains underexplored. This study investigates whether political appointments to top executive positions influence the adoption of green action initiatives and how ...
Post Raj Pokharel, Munirah Sarhan AlQahtani, Suman Lodh, Monomita Nandy   +3 more
wiley   +1 more source

Has the establishment of national parks improved nature-based tourism experiences? Evidence from social media data. [PDF]

PLoS One
Li Y, Yang Y.
europepmc   +1 more source

Commercialization of Holidays in the Protected Natural Areas - Form of the Sustainable Development in Tourism [PDF]

Sustainable development of tourism in the protected areas should be regarded as a continuous improvement process in the management quality of the protected natural areas that are included in the tourist circuit as well as of the ecological tourism ...
Andreea Băltăreţu, Delia Popescu, Mihaela Pădurean, Remus Hornoiu, Rodica Minciu   +4 more
core  

Why Are Consumers Ambivalent About AI‐Generated Images? The Moderating Role of Commercial Versus Noncommercial Content Type

Journal of Consumer Behaviour, EarlyView.
ABSTRACT Grounded in ambivalence theories, this research examined factors shaping consumer ambivalence toward AI‐generated content and investigated differences between commercial and noncommercial contexts. As a preliminary study, sentiment analysis of Reddit data using a support vector machine (SVM) revealed that most consumer sentiment toward AI ...
Garim Lee, Jinsu Park, Hye‐Young Kim, Divya Manoj   +3 more
wiley   +1 more source

Innovation in developing isolated coastal villages into sustainable marine tourism villages in West Sumatra, Indonesia: adaptive capacity, social capital, and transformation. [PDF]

Front Sociol
Syafrini D, Zamzami L, Herawati E, Amelia L, Saputra H, Susilawati N, Permata BD, Arone C.   +7 more
europepmc   +1 more source

Moral Licensing in Luxury: Why Prosocial Brand Image Outshines Coolness in Cause‐Related Marketing

Journal of Consumer Behaviour, EarlyView.
ABSTRACT This research examines how cause‐related marketing (CM) shapes consumer responses to luxury brands. We focus on the roles of CM‐driven prosocial brand image and brand coolness as parallel mediators in reducing guilt and enhancing purchase intentions.
Jiyoung Hwang
wiley   +1 more source

Designing an entrepreneurial model in medical tourism for hospitals in Tehran. [PDF]

J Educ Health Promot
Daraei Z, Riahi L, Nikravan A, Hajinabi K.   +3 more
europepmc   +1 more source

A Strategic Action Plan to Advance Circular Economy Practices in the Automotive Industry Based on Sector Insights to Support Sustainable Development

Corporate Social Responsibility and Environmental Management, EarlyView.
ABSTRACT The circular economy is gaining traction as a transformative approach to address climate change and the shortcomings of the linear economic model, which is defined by unsustainable production and consumption patterns. This study explores the implementation of circularity principles in the Spanish automotive industry, with particular attention ...
Salvador Perez‐Canto, Alvaro Ramos‐Garcia, Carlos de las Heras‐Rosas   +2 more
wiley   +1 more source