Results 181 to 190 of about 4,752 (263)

Climate‐Smart Destination Marketing and Community‐Based Tourism for Socio‐Economic Revitalization in Degraded Landscapes

open access: yesLand Degradation &Development, EarlyView.
ABSTRACT As the global tourism industry confronts the existential imperatives of the Anthropocene, the remediation of degraded landscapes through regenerative economic models has emerged as a critical frontier in sustainability science. This research presents a rigorous empirical examination of the “restoration–revenue” paradigm, investigating the ...
Xin Sui, Tianchang Chen
wiley   +1 more source

Assessing and Explaining Human–Nature Coordination at the County Scale in China: Combining an Interpretable Spatiotemporal Graph Neural Network and Difference‐In‐Differences

open access: yesLand Degradation &Development, EarlyView.
ABSTRACT Coordinating high‐intensity human activities with fragile ecosystems remains a major challenge for global sustainability. Accurate assessment of human–nature coordination (HNC) is critical, yet county‐level variations, underlying drivers, and responses to ecological zoning have seldom been examined simultaneously within a unified framework. We
Qi Liu   +4 more
wiley   +1 more source

Emotion and Engagement Across the Idol Spectrum: Comparing Virtual and Human Idols

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT The increasing adoption of virtual idols in entertainment platforms raises critical questions about how viewers respond to their emotional performances compared to human idols. Despite their growing presence, little is known about whether and how emotional expressivity differs across performer modalities and content formats, or how these ...
Lin Kim   +4 more
wiley   +1 more source

Millennials' Hybrid Consumer Identities: Balancing Consumer Ethnocentrism

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT While consumer ethnocentrism has been widely examined, little is known about how consumers manage the persistent gap between ethnocentric attitudes and everyday purchasing behavior. Drawing on balance theory (Heider 1958), this study conceptualizes consumer ethnocentrism as a situationally activated balancing process rather than a stable ...
Barbora Vaculová, Clarinda Jansberg
wiley   +1 more source

AI Cracks Jokes: Building Consumer–Brand Closeness Through Machine‐Generated Humor

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Integrating AI led social cues into service encounters has become a key strategy for humanizing technology. Grounded in Social Penetration Theory, this research examines how AI‐generated humor styles (affiliative vs. self‐defeating) influence consumer brand identification and proposes consumer personality as a key moderator.
Heng Chu   +3 more
wiley   +1 more source

Home - About - Disclaimer - Privacy