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The Influences of Services Marketing Mix (7ps) on Loyalty, Intentions, and Profitability in the Egyptian Travel Agencies: The Mediating Role of Customer Satisfaction

Journal of Quality Assurance in Hospitality & Tourism, 2022
Services marketing mix (7Ps) has a significant role in promoting customer’s satisfaction and loyalty. The present study, using structural equation modeling WarpPLS version (7) is used, aims at investigating the influences of (7Ps) on tourist’s loyalty ...
S. Elgarhy, L. Mohamed
semanticscholar   +1 more source

Effects of Service Quality, Loyalty Programs, Pricing Strategies, and Customer Engagement on Firms’ Performance in Egyptian Travel Agencies: Mediating Effects of Customer Retention

Journal of Quality Assurance in Hospitality & Tourism, 2022
Service quality, loyalty programs, pricing strategies and customer engagement play a vital role in customer retention and firms' performance. The current study aims to investigate the service quality, loyalty programs, pricing strategies and customer ...
S. Elgarhy
semanticscholar   +1 more source

Smart working in the travel agencies and employees’ quality of life

The Tourist Review, 2022
Purpose This paper aims to understand the impact of smart working on employees’ quality of life. The service-dominant logic indicates that key actors, including employees, are resource integrators.
V. G. Girish   +3 more
semanticscholar   +1 more source

Perceived Affordances and Regret in Online Travel Agencies

Journal of Travel Research, 2021
Despite the revolutionary system of online booking, the decision-making process for booking hotels is still very stressful for customers, who face much uncertainty.
Hwirim Jo   +3 more
semanticscholar   +1 more source

Travel Agencies’ External Integration

The 8th International Scientific Conference "Business and Management 2014", 2014
Contingency theory is based on the effectiveness and efficiency of a certain company and is achieved only when an excellent adaptation is ensured among the structural organization of a company and its environmental conditions. The integrative aspect of an organizations operations is therefore an important aspect of functioning of each supply chain ...
Topolšek, Darja   +2 more
openaire   +3 more sources

Response of travel agencies in China to COVID-19: disaster sensemaking, adaptation, and resilience

Current Issues in Tourism, 2022
The COVID-19 pandemic has had a devastating impact on the tourism sector. Travel agencies, in particular, have encountered significant obstacles in conducting their business.
S. X. Chen, Yan Feng, Xi Li, Jiamin Liu
semanticscholar   +1 more source

Will blockchain shift Online Travel Agencies toward growth or to an end?

Tourism Economics, 2021
The hospitality industry is one of the fastest-growing sectors globally. With the emergence of different distribution platforms, customers can obtain real-time price changes, availability, and promotions.
Apostolos Ampountolas, Elizabeth Chiffer
semanticscholar   +1 more source

Evolutionary selection for travel agencies under COVID-19 adversity through the lens of life history theory

Journal of Travel & Tourism Marketing, 2021
This study draws on life history theory to rationalize how tourism enterprises make decisions and evolve during the COVID-19 pandemic. Using a case study approach, the current work improvises the house of trade-off paradox as a visual metaphoric ...
G. Huang, Shuru Zhong, I. Wong, Z. Lin
semanticscholar   +1 more source

Establishing a model of low-carbon tour promotion for use by travel agencies from the perspective of shared value theory

, 2021
Low-carbon tourism represents a new trend in the area of tourism development. This study applies shared value theory to investigate promotional campaigns for low-carbon tourism, while also discussing the effect of such campaigns on the image and ...
Teng-Yuan Hsiao   +4 more
semanticscholar   +1 more source

Opportunity or destiny: how do market knowledge resources and absorptive capacities lead to competitive advantage for travel agencies?

Journal of Travel & Tourism Marketing
The study examines how market knowledge resources lead to competitive advantage for collaborative travel agencies (CTAs) via process innovation capabilities and value co-creation competence of CTAs.
Edward C. S. Ku
semanticscholar   +1 more source

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