Advertising and Word-of-Mouth Effects on Pre-launch Consumer Interest and Initial Sales of Experience Products [PDF]
, 2017 This study examines how consumers' interest in a new experience product develops as a result of advertising and word-of-mouth activities during the pre-launch period. The empirical settings are the U.S. motion picture and video game industries. The focal
Hanssens, Dominique M, Kim, Ho
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A fogyasztói magatartás új tendenciái [PDF]
, 2016 Jelen munka célja az, hogy összefoglalót adjon napjaink fogyasztóinak magatartásmintáiról, kísérletet tegyen magyarázatok megfogalmazására, vállalja a jövőbeni irányok felvázolását úgy, hogy vitát generáljon, szólítsa meg a szakma releváns szakembereit.
Törőcsik, Mária
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Towards an Inclusive Virtual Dressing Room for Wheelchair-Bound Customers [PDF]
, 2014 This manuscript reports on a work-in-progressproject evolving aside from a main undertaking; that of making acommercial ‘Internet of Things’ style product called “TheVirtual Dressing Room (VDR)”.
Brooks, Anthony Lewis, Petersson, Eva
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“Entertainment for Retirement?”: Silvergamers and the Internet [PDF]
, 2012 In recent years, Internet video gaming has grown exponentially amongst a non-traditional and non-targeted group of gamers: those over 50 years of age. In the United States alone, elderly gamers have grown from nine percent of all gamers in 1999 to over ...
Schultheiss, Daniel
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Exposed: Environmental Politics & Pleasures in Posthuman Times by Stacy Alaimo [PDF]
, 2018 Review of Stacy Alaimo\u27s Exposed: Environmental Politics & Pleasures in Posthuman ...
TeBokkel, Nathan
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The Fashion Industry and Textile Recycling: A Service Design Project from a Recycler’s Point of View [PDF]
, 2023 Fashion consumption is at an all time high, leading to a substantial negative environmental impact. Textile recycling is one of the solutions necessary for a more sustainable textile industry, but currently a very small share of textiles produced are ...
Karlsson, Anna, Larsson, Jonas
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Potzblitz, Access 2006! Tech-Trendspotting im kanadischen Ottawa
netbib, 2006 This articles describes the conference "Access 2006" in Ottawa, ON (Canada). It focuses on new 2.0-OPACs using various mash-ups and on other home-grown library software. New OpenURL services are profiled as well.
openaire +3 more sources
Rating tendencies of the innovative development prognostication system at the industrial enterprise [PDF]
, 2014 The aim of the article. The article deals with the formational process of enterprise innovative directions on the basis of nowadays modern tendencies structured analysis.
Rosokhata, A.S.
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Advertising to Early Trend Propagators: Evidence from Twitter [PDF]
, 2018 In the digital economy, influencing and controlling the spread of information is a key concern for firms. One way firms try to achieve this is to target firm communications to consumers who embrace and propagate the spread of new information on emerging ...
Anja Lambrecht +8 more
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Prototype System for Multiple Sources Multiple Search Techniques Prediction (Algorithm and architecture) [PDF]
, 2013 The future of health care may be in “predictive health” that emphasizes prediction instead of diagnosis. Nowadays, the researchers are mining the data provided in social networks, aiming in prediction of diverse phenomena like social, political, medical,
Apostolova Trpkovska, Marika +1 more
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