Results 61 to 70 of about 1,004 (184)
Charakterystyczne elementy marek polskich miast w recenzjach dostępnych online
Celem pracy jest zidentyfikowanie charakterystycznych elementów marek polskich miast oraz wskazanie podobieństw i różnic występujących pomiędzy nimi.
Marek Nowacki
doaj +1 more source
Serhat illerinin rekreasyon kaynaklarının değerlendirilmesi: Tripadvisor örneği
Araştırmanın amacı Serhat illerinin TRA2 Bölgesi: Ağrı, Ardahan, Iğdır, Kars rekreasyon kaynaklarının turist deneyimi doğrultusunda değerlendirilmesidir. Tripadvisor seyahat platformu üzerinde paylaşılan yorumlarda rekreasyon alanları iller bazında, etkinlikler ve turlar, müzeler, açık hava aktiviteleri, doğa ve parklar, turistik ve simgesel mekanlar ...
DEMİREL, Nilgün, ÇAMLICA, Koray
openaire +2 more sources
Embarrassed to Observe: The Effects of Directive Language in Brand Conversation
ABSTRACT In social media, marketers attempt to influence consumers by using directive language, that is, expressions designed to get consumers to take action. While the literature has shown that directive messages in advertising have mixed results for recipients, we know little about the effects of directive brand language on consumers who see brands ...
Andria Andriuzzi, Géraldine Michel
wiley +1 more source
This study aims to verify how distinct markets evaluate hotels in the Algarve through the analysis of online reviews, in order to identify if satisfaction and dissatisfaction attributes are similar among some of the main markets of overnight stay ...
Anderson S. Oliveira +3 more
doaj
Tourist sentiment analysis on TripAdvisor using text mining: A case study using hotels in Ubud, Bali [PDF]
This study analyzes and extracts the TripAdvisor customers’ experiences from the user-generated data as the topic of interest from online review customers in TripAdvisor application.
Nasa Zata Dina
doaj
When Disease Concerns Divide: How Out‐Group Classification Reduces Satisfaction With Service Robots
ABSTRACT As service robots become more prevalent in retail and hospitality settings, understanding the psychological factors that shape consumer satisfaction is critical. While prior research suggests that heightened disease concerns should increase acceptance of robotic services due to their hygienic advantages, we propose and demonstrate the opposite
Liangyan Wang +2 more
wiley +1 more source
Abstract The ubiquitous entanglement of digital, social and mobile media – and increasingly generative artificial intelligence – in everyday life is reconstituting us (and our methodologies) as cyborg. This paper sets out to explore how cyborg methodologies can positively impact research practice and outcomes.
Josi Fernandes, Katy Mason
wiley +1 more source
This paper aims to examine the impact of TripAdvisor reviews on behavioural intentions, basing on travellers' trust towards the e-WOM reviews. Four factors are proposed for building travellers’ trust and behavioural intentions: information quality ...
Nur Zarifah Dhabitah Mahat +1 more
doaj +1 more source
ABSTRACT This study explored factors influencing customer satisfaction and visiting intention at Michelin‐starred restaurants in Thailand, key attractions for visitors. Using 11,887 Google Maps reviews, frequency and co‐occurrence analyses via KH Coder identified four clusters: Food Quality, Service and Ambiance, Value for Money, and Time Risk. EFA and
Seieun Kim +3 more
wiley +1 more source
Overtourism in Uzungöl Trabzon, Türkiye: A Study Based on Tourist Reviews [PDF]
Uzungöl is a popular natural route and a major tourist attraction in Turkey, but recently overtourism has become a major problem. With the increase in the number of visitors, rapid construction, concreting and various forms of pollution have had a ...
Melik Onur Güzel +2 more
doaj +1 more source

