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Mapping commercial intertextuality: HBO’s True Blood
Convergence: The International Journal of Research into New Media Technologies, 2011Corporate synergy, cross-media promotion and transmedia storytelling are increasingly prevalent features of media production today, yet they generate highly divergent readings. Criticism of synergistic corporate control and commercialism in some political economic accounts contrasts with celebrations of fan/prosumer agency, active audiences and ...
Jonathan Hardy
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New blood tests for antibodies could show true scale of coronavirus pandemic
, 2020How many COVID-19 cases have gone undetected? And are those who had mild cases of the disease—perhaps so mild they dismissed it as a cold or allergies—immune to new infections?
G. Vogel
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