Results 271 to 280 of about 8,656 (304)
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SSRN Electronic Journal, 2017
This chapter analyses two important questions - a) whether typefaces are copyrightable; and b) whether typefaces ought to be copyrightable. To answer the first question, the chapter uses the doctrinal method in research and examines in detail the statutory provisions and important case-laws in three important common law jurisdictions – India, the ...
Arul George Scaria, Mathews P. George
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This chapter analyses two important questions - a) whether typefaces are copyrightable; and b) whether typefaces ought to be copyrightable. To answer the first question, the chapter uses the doctrinal method in research and examines in detail the statutory provisions and important case-laws in three important common law jurisdictions – India, the ...
Arul George Scaria, Mathews P. George
openaire +1 more source
Living Typography: Robotically Printing a Living Typeface
CHI Extended Abstracts, 2022Artists and designers have been exploring how robotics can be used to interact with our environment in new ways. Robots connect computational design processes with the physical environment, making digital interaction with nature possible.
B. Harmon +3 more
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A Study on the Typeface Design method of Han Characters imitated Tangut
Advances in Education, Humanities and Social Science Research, 2022The Western Xia (1038-1227) was an ethnic regime in the northwest of China during the Song and Liao dynasties. Tangut is the concentrated expression of Tangut culture and Tangut art. It is the language used by the Xiang clan of Tangut party.
Guyuan Tian, Yuanyuan Xu
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“Donate to help combat COVID-19!” How typeface affects the effectiveness of CSR marketing?
, 2020Corporate social responsibility (CSR) marketing has become ubiquitous in the hospitality industry. The purpose of this paper is to examine the effectiveness of donation appeals containing warmth-focused versus competence-focused messages in hospitality ...
Huiling Huang, Stephanie Q. Liu
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Journal of sensory studies
As consumers gravitate toward luxury brands, marketers face the challenge of conveying perceptions of luxury through package design. This study focused on packaging that only displays the brand logo.
Sayo Iseki, Tomoe Mase, Shinji Kitagami
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As consumers gravitate toward luxury brands, marketers face the challenge of conveying perceptions of luxury through package design. This study focused on packaging that only displays the brand logo.
Sayo Iseki, Tomoe Mase, Shinji Kitagami
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Emotional Impact of Typeface Design on Communication Design
AHFE InternationalThis study examines the emotional impact of typefaces on communication design, with a focus on digital interfaces and advertisements. It aims to understand how lettering styles affect emotional responses and consumer experiences.
Amic Ho, Ruth P. W. Chau
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Effect of typeface complexity on automatic reading processes
Visible LanguageThe introduction of variable fonts widened the possibilities for font applications and increased the ease with which typographers could manage their designs.
Myra Thiessen +4 more
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Accelerating Adult Readers with Typeface: A Study of Individual Preferences and Effectiveness
CHI Extended Abstracts, 2020Information overload is the challenge of the modern era and text the medium. Every adult reader would benefit from faster reading, provided they could retain comprehension. The present work explores the reading speed gains possible solely by manipulating
S. Wallace +4 more
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Journal of Sustainable Tourism
The application of assertive language in environmental persuasion has produced mixed results. Besides the language content intensity such as assertiveness, this research proposes that a congruency of language content and visual presentation format such ...
Bin Wang +4 more
semanticscholar +1 more source
The application of assertive language in environmental persuasion has produced mixed results. Besides the language content intensity such as assertiveness, this research proposes that a congruency of language content and visual presentation format such ...
Bin Wang +4 more
semanticscholar +1 more source
The Research on the Impact of Visual Image Perception in a User Interface on Typeface Design
2021 5th International Conference on Imaging, Signal Processing and Communications (ICISPC), 2021Nowadays, Typeface plays an increasingly important role in dynamic digital interfaces, but there still has little direct evaluation of visual image perception related to the typeface design, especially for the use in interface typography. The research is
Yang Cao
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