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INSIGHTS Asthma Pragmatic Registry - A Pragmatic Approach to High-Validity Real-World Evidence for Asthma. [PDF]

open access: yesPragmat Obs Res
Kilpatrick K   +6 more
europepmc   +1 more source

Unstructured data in marketing

Journal of the Academy of Marketing Science, 2018
The rise of unstructured data (UD), propelled by novel technologies, is reshaping markets and the management of marketing activities. Yet these increased data remain mostly untapped by many firms, suggesting the potential for further research developments.
Bitty Balducci, Detelina Marinova
openaire   +1 more source

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