Results 21 to 30 of about 1,773,943 (312)
Journal of Marketing Management, 2019 Social media is increasingly used to communicate corporate social responsibility (CSR). Stakeholders respond to CSR messages with user-generated content (UGC), signalling approval or disapproval, potentially shaping consumers’ perceived legitimacy and ...
K. Dunn, D. Harness
semanticscholar +1 more source
An Equilibrium Model of User Generated Content [PDF]
, 2011 This paper considers the joint creation and consumption of content on user generated content platforms (e.g., reviews or articles, chat, videos, etc.). On these platforms, users’ utilities depend upon the participation of others; hence, users’
Ahn, Dae-Yong, Duan, Jason, Mela, Carl
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Tourism Recreation Resarch, 2021 The emergence of social media has revolutionized tourists’ decision-making processes and behaviours. This study focuses on the effect of user-generated content (UGC) on tourist loyalty behaviour by examining structural relationships between destination ...
Han Xu +5 more
semanticscholar +1 more source
“Jardins tancats” i Stationers’ Company 2.0
IDP, 2012 La llei de drets d'autor es va originar com una llei dissenyada per a regular el comerç de treballs impresos, no pas com una llei dissenyada per a protegir els interessos d'autors.
Greg Lastowka
doaj +1 more source
ISPRS International Journal of Geo-Information, 2016 Geographic information has been traditionally produced by mapping agencies and corporations, using highly skilled professionals as well as expensive precision equipment and procedures, in a very costly approach.
Jacinto Estima, Marco Painho
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Young Canadians’ apprenticeship labour in user-generated content [PDF]
, 2013 This article introduces a political-economic framework for analyzing young people’s production of user-generated content (UGC) as a kind of apprenticeship labour. Based on case studies of four young Montréalers engaged in creating user-generated content,
Shepherd, Tamara
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THE ROLE OF USER GENERATED CONTENT IN «NEW» MEDIA RESEARCH
Sovremennye Issledovaniâ Socialʹnyh Problem, 2014 Purpose/subjectInvestigation of the role of user generated content in understanding of «new» media.Method/methodologyStructural and functional method is in the base.Results of workThe «new» media technologies meaning is considerated from the position of ...
Dmitry Igorevich Kaminchenko
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Consumer Life and User Generated Content in the Age of Social Media
Management Dynamics in the Knowledge Economy, 2018 The rise of social media and the emergence of globalization has changed the relationship between brands and consumers. The aim of this paper is to discuss how is this relationship affected by user generated content (UGC) and user generated brands (UGB ...
Bianca-Florentina CHEREGI
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Yogyakarta Tourism Promotion using User-Generated-Content Feature
Komunikator, 2020 The interactivity feature on social media raises crucial aspects in the era of user generated content, where internet users act as producers and consumers of media content. Tourism as an important sector of the Special Region of Yogyakarta.
Ayu Amalia, Erwan Sudiwijaya
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Engaging customers through user-and company-generated content on CSR [PDF]
Spanish Journal of Marketing-ESIC, 2019 Purpose – This study aims to analyze the role of corporate social responsibility (CSR) customer perceptions, customer–company identification and customer trust on customer engagement (CE), paying special attention to the moderating effects of two types ...
Alberto Badenes-Rocha +2 more
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